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AdMobilize's Overview

Total employees18
HeadquartersMiami
Founded2014

AdMobilize, now a Rokt company, is a leading technology provider specializing in artificial intelligence and computer vision for real-world applications. They offer solutions for audience analytics, out-of-home (OOH) advertising measurement, and retail intelligence, enabling businesses to understand and engage with their physical audiences more effectively. Their platform provides real-time data on viewership, demographics, and engagement, helping advertisers and retailers optimize their strategies and measure ROI.

Where is AdMobilize's Headquarters?

HQ Function

Served as the central hub for research and development, product innovation, engineering, and core business operations for AdMobilize's computer vision and AI analytics platform prior to and during its integration with Rokt.

Notable Features:

Previously located within The LAB Miami, a well-known co-working and campus for creative entrepreneurs in the Wynwood arts district, fostering a collaborative and innovative environment. Such spaces typically offer modern, flexible office designs.

Work Culture:

As a pioneering AI tech company, AdMobilize fostered a culture of innovation, agility, rapid prototyping, and data-driven decision-making. The environment likely encouraged collaboration, continuous learning, and a passion for solving complex problems in computer vision and audience analytics.

HQ Significance:

The Miami headquarters was crucial for establishing AdMobilize's presence in the North American market and served as the nerve center for its groundbreaking work in AI-driven audience measurement for OOH and retail industries. It was instrumental in developing the core technology that attracted Rokt.

Values Reflected in HQ: Innovation, technological advancement, data-centricity, and a commitment to transforming how businesses understand real-world audience engagement.

Location:

AdMobilize's AI-driven computer vision technology is deployed globally, serving clients in various sectors including out-of-home advertising, retail, and smart cities across North America, Europe, Asia, and other regions. Since becoming a Rokt company, its global reach and support capabilities are significantly amplified through Rokt's extensive international office network and client base, supporting functions like global sales, international client services, technical deployment, and ongoing innovation for a worldwide market.

Street Address:

2980 McFarlane Rd

City:

Miami

State/Province:

Florida

Country:

USA

AdMobilize's Global Presence

Integrated within Rokt's Global Network

Address: N/A (Leverages Rokt's international office infrastructure in cities like New York, Sydney, London, Tokyo)

To expand the deployment and support of AdMobilize's audience analytics technology globally by utilizing Rokt's established presence and resources in key markets across North America, Europe, and Asia-Pacific.

Buying Intent Signals for AdMobilize

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of AdMobilize

As of April 2025, AdMobilize' leadership includes:

Rodolfo Saccoman - SVP, New Ventures & GTM, OOH at Rokt (Founder of AdMobilize)
Jose Mora - VP of Engineering, AdMobilize at Rokt (Co-Founder & former CTO of AdMobilize)
Habib Fadel - VP, Product - AdMobilize at Rokt (Former Head of Product & Growth at AdMobilize)

Investors of AdMobilize

AdMobilize has been backed by several prominent investors over the years, including:

AX Ventures
LAUNCHub Ventures
Azoic Ventures
Rokk3r Fuel

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Following its acquisition by Rokt in October 2021, key AdMobilize leadership, including its founder, transitioned into significant roles within Rokt to continue spearheading the AdMobilize technology and vision. There have been no major publicly announced executive hires or exits specifically for the AdMobilize unit within Rokt in the last 12 months, indicating stability in leadership for this division as it integrates and expands its capabilities within the larger Rokt organization.

Technology (Tech Stack) used by AdMobilize

Discover the tools AdMobilize uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

AdMobilize Email Formats and Examples

AdMobilize, as a technology company and now part of Rokt, likely utilizes standard professional email formats. The @admobilize.com domain remains active for communication. Common patterns include using the first name or a combination of first and last names.

[first]@admobilize.com or [first].[last]@admobilize.com

Format

jane@admobilize.com or john.doe@admobilize.com

Example

75%

Success rate

News and media

Rokt Official WebsiteOctober 26, 2021

Rokt Acquires AdMobilize to Expand AI Capabilities in Audience Measurement and Computer Vision

Rokt, the leading ecommerce technology company, announced its acquisition of AdMobilize, a pioneer in AI-powered real-world audience measurement. This strategic acquisition integrates AdMobilize's advanced computer vision technology and analytics capabilities into Rokt's suite of solutions, aiming to provide deeper insights for e-commerce optimization and advertising effectiveness....more

AdMobilize BlogNovember 2, 2022

AdMobilize Discusses The Power of Real-Time Data in OOH Advertising

AdMobilize highlighted the transformative impact of real-time data analytics on the Out-of-Home (OOH) advertising industry. The article emphasizes how leveraging immediate insights allows for dynamic campaign adjustments, better audience targeting, and more accurate ROI measurement, showcasing the continued relevance and development of their core technology within the Rokt ecosystem....more

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