Products
By Team
Sales
Multithread effectively and personalize outreach to convert deals faster
Social Media Marketing
Elevate social presence and drive business growth from social media
RevOps
Identify and prioritize high-intent leads, and improve sales effectiveness
Events & Field Marketing
Find and connect with ICP attendees, and improve event outcomes
Resources
.png)
.png)
Admiral
What Does Admiral Do?
Admiral Group plc is a leading UK-based financial services company, primarily specializing in car insurance. Founded in 1993 by Henry Engelhardt and David Stevens, it has grown significantly to become a FTSE 100 listed company. Beyond its flagship Admiral brand, the group operates other well-known UK insurance brands such as Bell, Diamond, and Veygo, and formerly owned Confused.com. Admiral has successfully expanded its direct-to-consumer insurance model internationally, with operations in Spain (Admiral Seguros, previously Balumba and Qualitas Auto), Italy (ConTe.it), France (L'Olivier Assurance), and the USA (Elephant Auto Insurance). The company is renowned for its customer-focused approach, competitive pricing driven by data analytics, and a strong, positive employee culture that frequently earns it 'Great Place to Work' accolades.
Where Is Admiral's Headquarters?
HQ Function
The headquarters, Ty Admiral, serves as the central hub for global operations, strategic decision-making, group corporate functions, technology development, and houses key operations for its UK insurance brands.
Notable Features:
Ty Admiral is a modern, purpose-built office that opened in 2014. It features 220,000 sq ft of space, a BREEAM 'Excellent' sustainability rating, a large central atrium, open-plan workspaces, and extensive employee facilities including a gym, subsidised canteen, and collaborative zones.
Work Culture:
Admiral Group is famous for its vibrant, employee-centric work culture, emphasizing fun, empowerment, collaboration, and communication. It consistently ranks as a 'Great Place to Work' and fosters an environment of respect and inclusivity.
HQ Significance:
Ty Admiral is a landmark building in Cardiff's city centre, symbolizing the company's growth from a startup to a FTSE 100 company. It represents a significant investment in the local economy and is a major employer in Wales.
Values Reflected in HQ: The headquarters' design and amenities reflect Admiral's core values of employee well-being, sustainability, innovation, transparency (open-plan design), and collaboration.
Location:
Admiral Group operates a significant global presence, primarily focused on direct-to-consumer insurance. Beyond its extensive operations in the UK (England, Scotland, Wales), it has established successful insurance businesses in Spain (Admiral Seguros), Italy (ConTe.it), France (L'Olivier Assurance), and the USA (Elephant Auto Insurance). Globally, functions supported include insurance underwriting, pricing, marketing, sales, comprehensive customer service, claims processing, and financial management. Additionally, Admiral leverages international talent for technology development, IT support (e.g., from its hub in India), and data analytics to enhance its competitive edge across all markets.
Street Address:
Ty Admiral, David Street
City:
Cardiff
State/Province:
Wales
Country:
United Kingdom
Where Else Does Admiral Operate Around the World?
Newport, Wales, United Kingdom
Address: Admiral House, Queensway, Newport, NP20 4AG, UK
Provides significant operational capacity for the large UK customer base and leverages the regional talent pool for various roles.
Swansea, Wales, United Kingdom
Address: Admiral Group, SA1 Swansea Waterfront, Langdon Rd, Swansea SA1 8AG, UK
Strengthens Admiral's operational footprint in South Wales, contributing to employment and service delivery for UK customers.
Halifax, Nova Scotia, Canada
Address: Purdy's Wharf Tower II, 1969 Upper Water St, Halifax, NS B3J 3R7, Canada
Serves the Canadian market and acts as a center for specific technology and support functions for the wider group.
Richmond, Virginia, USA
Address: Deep Run I, 9950 Mayland Dr, Richmond, VA 23233, USA
Drives Admiral Group's presence and growth strategy in the competitive US auto insurance market.
Seville, Andalusia, Spain
Address: Calle Albert Einstein, S/N, Edificio Insur, Isla de la Cartuja, 41092 Sevilla, Spain
Oversees and expands Admiral's insurance offerings and customer base in Spain.
Rome, Lazio, Italy
Address: Via della Bufalotta, 374/376, 00139 Roma RM, Italy
Manages and grows Admiral's successful Italian insurance business.
Buying Intent Signals for Admiral
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Admiral? Meet the Executive Team
As of April 2025, Admiral' leadership includes:
Who's Investing in Admiral?
Admiral has been backed by several prominent investors over the years, including:
What Leadership Changes Has Admiral Seen Recently?
Admiral Group has experienced notable leadership changes in the past 12-18 months, including the appointment of a new Group Chair and key hires to bolster its international insurance operations and UK product strategy. These changes reflect the company's focus on continued growth and strategic development.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byAdmiral?
Discover the tools Admiral uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Admiral Email Formats and Examples
Admiral Group primarily utilizes an email format based on employee names. The most common structure for corporate communications is [firstname].[lastname]@admiralgroup.co.uk. While variations might exist, particularly for customer-facing roles or specific country operations (e.g., @admiral.com, @elephant.com), the group-level format is generally consistent.
[first].[last]@admiralgroup.co.uk
Format
john.smith@admiralgroup.co.uk
Example
85%
Success rate
What's the Latest News About Admiral?
Reuters • March 7, 2024
Admiral Group Reports 23% Jump in Annual Profit for 2023
Admiral Group announced its full-year 2023 financial results, revealing a 23% increase in pre-tax profits to £442.8 million ($563.1 million). The insurer highlighted strong performance in its UK motor insurance division, which returned to profitability, and overall growth in customer numbers to 9.73 million, despite persistent inflationary pressures in the motor market....more
Great Place to Work UK • April 17, 2024
Admiral Group Named One of UK's Best Workplaces™ for Super Large Organisations in 2024
Admiral Group has been recognized again in 2024 by Great Place to Work® UK as one of the UK's Best Workplaces™ in the Super Large Organisations category. This award underscores Admiral's consistent dedication to fostering an exceptional employee experience through a supportive, engaging, and inclusive company culture....more
Highperformr's free tools for company research
Explore Employees by Region or Country
See where a company’s workforce is located, by country or region.
View Funding Details
View past and recent funding rounds with amounts and investors.
Understand Revenue Insights
Understand company revenue estimates and financial scale.
Track Active Job Openings
Track active roles and hiring trends to spot growth signals.
Review Product and Offerings
Discover what a company offers—products, platforms, and solutions.
Get SIC or NAICS Codes
Get the company’s official SIC and NAICS classifications.
Analyze Website Traffic Trends
Analyze visitor volume, engagement, and top traffic sources.
Discover Social Profiles and Engagement
Explore LinkedIn, Twitter, and other active social profiles.
Identify Top Competitors
Identify top competitors based on similar business traits.
Research and Discover Companies with Highperformr — Smarter, Faster
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
- Track intent signals to find buyers who are actively in-market
- Enrich contacts and companies instantly, no need to switch tools
- Automate workflows to stay ahead of every change
- Connect your CRM & tools for seamless data sync and activation
Thousands of companies, including Admiral, are just a search away.