ADMAR Supply Company, Inc., established in 1972, has grown to become a leading provider of construction equipment and supplies across New York, Pennsylvania, and Ohio. Known for its extensive inventory, reliable service, and knowledgeable staff, ADMAR caters to a diverse range of customers including contractors, municipalities, and homeowners. In January 2024, ADMAR Supply was acquired by Herc Rentals Inc., a premier, full-line equipment rental supplier. This acquisition aims to expand Herc Rentals' footprint in the Northeast and enhance service offerings for ADMAR's existing customer base. ADMAR has built its reputation on providing high-quality equipment rentals, sales, service, and parts for brands like Kubota, Stihl, Hilti, and many others.
Historically served as the central administrative office and a major regional hub for equipment rental, sales, service, and parts for its New York operations. Continues to be a significant operational site.
Large facility with extensive showroom space, multiple service bays, and a comprehensive equipment yard, designed to support a high volume of customer traffic and equipment turnaround.
The work culture traditionally emphasized customer service excellence, deep product knowledge, and a team-oriented, hands-on approach. This focus on expertise and reliability continues under Herc Rentals.
The Rochester location was pivotal to ADMAR Supply's establishment and growth in Upstate New York, serving as its flagship branch and the nerve center for its operations prior to the acquisition by Herc Rentals. It remains a significant site for serving the region.
Historically, ADMAR Supply's operations were concentrated in the Northeastern United States, primarily across New York, Pennsylvania, and with reach into Ohio. They did not have a direct international presence. Following its acquisition by Herc Rentals in January 2024, ADMAR's locations and customer base are now part of Herc Rentals' extensive network, which includes over 400 locations across North America (United States and Canada). While the ADMAR brand recognition is strong regionally, its operational reach and support capabilities are now significantly enhanced through Herc Rentals' larger, North American footprint.
1950 Brighton Henrietta Town Line Rd
Rochester
NY
USA
Address: 100 Wende Park, Buffalo, NY 14224
Supports the construction and industrial sectors in the Buffalo metropolitan area and surrounding counties, providing access to a wide range of heavy and light equipment.
Address: 297 Sathers Drive, Pittston, PA 18640
Strategically positioned to serve the Wilkes-Barre/Scranton corridor and support infrastructure, commercial, and residential projects in the area.
Address: 620 New Loudon Road, Latham, NY 12110
Serves the diverse needs of state government projects, commercial construction, and residential development in and around Albany, Latham, and the wider Capital Region.
Address: 7020 Northern Blvd, Cicero, NY 13039
Caters to the construction, industrial, and municipal needs of the Syracuse metropolitan area and surrounding counties.
Address: 2020 W 16th St, Erie, PA 16505
Supports local contractors and industries in Erie and nearby areas with accessible construction and general rental equipment.
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As of April 2025, ADMAR Construction Equipment and Supplies' leadership includes:
ADMAR Construction Equipment and Supplies has been backed by several prominent investors over the years, including:
The most significant leadership change concerning ADMAR Supply in the last 12 months was its acquisition by Herc Rentals, completed in January 2024. This resulted in the integration of ADMAR's operations and leadership into Herc Rentals' corporate structure. Specific executive hires or departures solely attributed to the ADMAR brand post-acquisition are not typically publicized, as it now functions as a segment within Herc Rentals under its existing executive and regional leadership.
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Prior to its acquisition, ADMAR Supply likely utilized common corporate email formats such as [first_initial][last]@admarsupply.com or [first].[last]@admarsupply.com. With the integration into Herc Rentals, official communications and employee email addresses are expected to migrate or align with Herc Rentals' domain, which is @hercrentals.com. Common patterns at Herc Rentals include [first_initial][last]@hercrentals.com.
Common Herc Rentals format: [first_initial][last]@hercrentals.com. Historical ADMAR format (speculative): [first_initial][last]@admarsupply.com
Format
Example (Herc Rentals): lsilber@hercrentals.com. Example (historical ADMAR, speculative): jdoe@admarsupply.com
Example
80%
Success rate
Herc Rentals Inc. Investor Relations • January 2, 2024
Herc Rentals Inc. (NYSE: HRI) announced that it has completed the acquisition of ADMAR Supply Company, Inc. ('ADMAR'), a leading independent equipment rental company with 10 locations serving New York, Pennsylvania and Ohio. The aggregate purchase price was approximately $275 million in cash. The acquisition expands Herc Rentals' presence in the strategically important Northeast U.S. market....more
Herc Rentals Inc. Investor Relations • November 7, 2023
Herc Rentals Inc. (NYSE: HRI) announced that it has entered into an agreement to acquire ADMAR Supply Company, Inc. ('ADMAR'). The addition of ADMAR's 10 locations and skilled workforce is expected to enhance Herc's service capabilities and customer diversification in the attractive Northeast U.S. region....more
ADMAR Supply (Archived News/PR) • August 2, 2022
ADMAR Supply Company celebrated its 50th anniversary, marking five decades of providing quality construction equipment, supplies, and service to its customers across New York and Pennsylvania. The company highlighted its growth from a single location in Rochester to a multi-branch operation....more
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