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ADMAR Construction Equipment and Supplies's Overview

Total employees205
HeadquartersRochester
Founded1972

ADMAR Supply Company, Inc., established in 1972, has grown to become a leading provider of construction equipment and supplies across New York, Pennsylvania, and Ohio. Known for its extensive inventory, reliable service, and knowledgeable staff, ADMAR caters to a diverse range of customers including contractors, municipalities, and homeowners. In January 2024, ADMAR Supply was acquired by Herc Rentals Inc., a premier, full-line equipment rental supplier. This acquisition aims to expand Herc Rentals' footprint in the Northeast and enhance service offerings for ADMAR's existing customer base. ADMAR has built its reputation on providing high-quality equipment rentals, sales, service, and parts for brands like Kubota, Stihl, Hilti, and many others.

Where is ADMAR Construction Equipment and Supplies's Headquarters?

HQ Function

Historically served as the central administrative office and a major regional hub for equipment rental, sales, service, and parts for its New York operations. Continues to be a significant operational site.

Notable Features:

Large facility with extensive showroom space, multiple service bays, and a comprehensive equipment yard, designed to support a high volume of customer traffic and equipment turnaround.

Work Culture:

The work culture traditionally emphasized customer service excellence, deep product knowledge, and a team-oriented, hands-on approach. This focus on expertise and reliability continues under Herc Rentals.

HQ Significance:

The Rochester location was pivotal to ADMAR Supply's establishment and growth in Upstate New York, serving as its flagship branch and the nerve center for its operations prior to the acquisition by Herc Rentals. It remains a significant site for serving the region.

Values Reflected in HQ: The facility's comprehensive services, extensive inventory, and skilled staff reflect a historical commitment to customer support, equipment availability, and operational efficiency, values that align with Herc Rentals' standards.

Location:

Historically, ADMAR Supply's operations were concentrated in the Northeastern United States, primarily across New York, Pennsylvania, and with reach into Ohio. They did not have a direct international presence. Following its acquisition by Herc Rentals in January 2024, ADMAR's locations and customer base are now part of Herc Rentals' extensive network, which includes over 400 locations across North America (United States and Canada). While the ADMAR brand recognition is strong regionally, its operational reach and support capabilities are now significantly enhanced through Herc Rentals' larger, North American footprint.

Street Address:

1950 Brighton Henrietta Town Line Rd

City:

Rochester

State/Province:

NY

Country:

USA

ADMAR Construction Equipment and Supplies's Global Presence

Buffalo, NY, USA

Address: 100 Wende Park, Buffalo, NY 14224

Supports the construction and industrial sectors in the Buffalo metropolitan area and surrounding counties, providing access to a wide range of heavy and light equipment.

Pittston, PA, USA

Address: 297 Sathers Drive, Pittston, PA 18640

Strategically positioned to serve the Wilkes-Barre/Scranton corridor and support infrastructure, commercial, and residential projects in the area.

Albany, NY, USA

Address: 620 New Loudon Road, Latham, NY 12110

Serves the diverse needs of state government projects, commercial construction, and residential development in and around Albany, Latham, and the wider Capital Region.

Syracuse (Cicero), NY, USA

Address: 7020 Northern Blvd, Cicero, NY 13039

Caters to the construction, industrial, and municipal needs of the Syracuse metropolitan area and surrounding counties.

Erie, PA, USA

Address: 2020 W 16th St, Erie, PA 16505

Supports local contractors and industries in Erie and nearby areas with accessible construction and general rental equipment.

Buying Intent Signals for ADMAR Construction Equipment and Supplies

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ADMAR Construction Equipment and Supplies

As of April 2025, ADMAR Construction Equipment and Supplies' leadership includes:

Larry Silber - President and Chief Executive Officer, Herc Rentals
Mark Irion - Senior Vice President and Chief Financial Officer, Herc Rentals
Aaron Birnbaum - Senior Vice President and Chief Operating Officer, Herc Rentals
Tammy Mulrooney - Senior Vice President and Chief Human Resources Officer, Herc Rentals

Investors of ADMAR Construction Equipment and Supplies

ADMAR Construction Equipment and Supplies has been backed by several prominent investors over the years, including:

Acquired by Herc Rentals Inc. (NYSE: HRI) in January 2024.
Prior to its acquisition, ADMAR Supply was a privately held company, co-founded and principally owned by the DiMarco family.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

The most significant leadership change concerning ADMAR Supply in the last 12 months was its acquisition by Herc Rentals, completed in January 2024. This resulted in the integration of ADMAR's operations and leadership into Herc Rentals' corporate structure. Specific executive hires or departures solely attributed to the ADMAR brand post-acquisition are not typically publicized, as it now functions as a segment within Herc Rentals under its existing executive and regional leadership.

Technology (Tech Stack) used by ADMAR Construction Equipment and Supplies

Discover the tools ADMAR Construction Equipment and Supplies uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ADMAR Construction Equipment and Supplies Email Formats and Examples

Prior to its acquisition, ADMAR Supply likely utilized common corporate email formats such as [first_initial][last]@admarsupply.com or [first].[last]@admarsupply.com. With the integration into Herc Rentals, official communications and employee email addresses are expected to migrate or align with Herc Rentals' domain, which is @hercrentals.com. Common patterns at Herc Rentals include [first_initial][last]@hercrentals.com.

Common Herc Rentals format: [first_initial][last]@hercrentals.com. Historical ADMAR format (speculative): [first_initial][last]@admarsupply.com

Format

Example (Herc Rentals): lsilber@hercrentals.com. Example (historical ADMAR, speculative): jdoe@admarsupply.com

Example

80%

Success rate

News and media

Herc Rentals Inc. Investor RelationsJanuary 2, 2024

Herc Rentals Completes Acquisition of ADMAR Supply

Herc Rentals Inc. (NYSE: HRI) announced that it has completed the acquisition of ADMAR Supply Company, Inc. ('ADMAR'), a leading independent equipment rental company with 10 locations serving New York, Pennsylvania and Ohio. The aggregate purchase price was approximately $275 million in cash. The acquisition expands Herc Rentals' presence in the strategically important Northeast U.S. market....more

Herc Rentals Inc. Investor RelationsNovember 7, 2023

Herc Rentals to Acquire ADMAR Supply

Herc Rentals Inc. (NYSE: HRI) announced that it has entered into an agreement to acquire ADMAR Supply Company, Inc. ('ADMAR'). The addition of ADMAR's 10 locations and skilled workforce is expected to enhance Herc's service capabilities and customer diversification in the attractive Northeast U.S. region....more

ADMAR Supply (Archived News/PR)August 2, 2022

ADMAR Supply Celebrates 50 Years in Business

ADMAR Supply Company celebrated its 50th anniversary, marking five decades of providing quality construction equipment, supplies, and service to its customers across New York and Pennsylvania. The company highlighted its growth from a single location in Rochester to a multi-branch operation....more

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