What Does Adler Modemärkte AG Do?

Total employees2600
HeadquartersHaibach
Founded1948

Adler Modemärkte AG is a prominent German textile retail chain, now operating primarily as Adler Modemärkte GmbH under the Zeitfracht Group. Headquartered in Haibach, Bavaria, Adler has a history of over 70 years, focusing on providing a wide range of affordable fashion for the whole family, with a particular emphasis on the 45+ age group. Their product assortment includes womenswear, menswear, children's clothing, underwear, accessories, and traditional costumes. Adler operates numerous stores primarily in Germany, and also has a presence in Austria, Luxembourg, and Switzerland, complemented by an online shop. Following insolvency proceedings in 2021, the company was acquired by the Zeitfracht Group and continues its operations, aiming to modernize and strengthen its market position.

Where Is Adler Modemärkte AG's Headquarters?

HQ Function

The headquarters in Haibach serves as the central hub for Adler Modemärkte's corporate management, administrative functions, product design and sourcing, marketing, logistics coordination, and strategic planning for its retail operations.

Notable Features:

The Haibach facility is a substantial administrative and operational center. While specific architectural awards or unique public features are not prominently highlighted, its scale and comprehensive functions supporting a large network of retail stores mark its notability.

Work Culture:

The work culture at Adler's headquarters likely reflects a blend of traditional German efficiency and a dynamic approach suited to the retail fashion industry. Post-acquisition by Zeitfracht, there is an increased emphasis on modernization, agility, and customer-centricity, integrated within the broader Zeitfracht Group culture.

HQ Significance:

The Haibach headquarters is significant as the long-standing nerve center of the company, overseeing its extensive retail footprint and brand development for decades. Its location in Bavaria is also strategically positioned within Germany for logistics and administration.

Values Reflected in HQ: The headquarters likely reflects values of operational efficiency, commitment to its customer base, and adaptability. As part of Zeitfracht Group, it also embodies a spirit of renewal and forward-looking strategy in the competitive retail landscape.

Location:

Adler Modemärkte AG primarily operates in German-speaking Europe. Its core market is Germany, with a significant number of retail stores nationwide. The company also has a retail presence in Austria, Luxembourg, and Switzerland. Globally, its functions include international sourcing of apparel and textiles, managed from its central operations in Germany, to support its diverse product offerings.

Street Address:

Industriestraße Ost 1-7

City:

Haibach

State/Province:

Bavaria

Country:

Germany

Where Else Does Adler Modemärkte AG Operate Around the World?

Berlin, Germany (Zeitfracht Group HQ)

Address: Holzhauser Str. 85, 13509 Berlin, Germany (Address of Zeitfracht Logistik Holding GmbH, parent company)

Serves as the overarching strategic, financial, and logistical hub for the entire Zeitfracht Group, including its fashion retail arm, Adler Modemärkte. Supports Adler with group-level resources, shared services, and synergies.

Buying Intent Signals for Adler Modemärkte AG

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Adler Modemärkte AG? Meet the Executive Team

As of April 2025, Adler Modemärkte AG' leadership includes:

Frank Beeck - Vorsitzender der Geschäftsführung (CEO), Adler Modemärkte GmbH
Manuela Baier - Geschäftsführerin (CCO - Chief Customer Officer), Adler Modemärkte GmbH
Carmine Petraglia - Geschäftsführer (CPO - Chief Product Officer), Adler Modemärkte GmbH

Who's Investing in Adler Modemärkte AG?

Adler Modemärkte AG has been backed by several prominent investors over the years, including:

Zeitfracht Group (Owner)

What Leadership Changes Has Adler Modemärkte AG Seen Recently?

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Exits0

Adler Modemärkte has seen some strategic appointments at the country management level in the past year, reflecting its ongoing efforts to strengthen regional operations under Zeitfracht Group's ownership. The core top leadership team at Adler Modemärkte GmbH, appointed post-acquisition, has remained stable.

New Appointments:

Karsten Odemann, Karsten Odemann appointed as Managing Director for Adler's Austrian and Swiss operations, effective January 1, 2024, to further develop and manage activities in these countries.

What Technology (Tech Stack) Is Used byAdler Modemärkte AG?

Discover the tools Adler Modemärkte AG uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Adler Modemärkte AG Email Formats and Examples

Adler Modemärkte AG, now operating as Adler Modemärkte GmbH under Zeitfracht Group, likely uses standardized email formats for its corporate communications. Common formats for German companies include [first_initial].[last_name]@[companydomain] (e.g., m.mustermann@adlermode.com) or [first_name].[last_name]@[companydomain] (e.g., max.mustermann@adlermode.com). The primary domain is adlermode.com.

f.lastname@adlermode.com or firstname.lastname@adlermode.com

Format

m.mustermann@adlermode.com

Example

75%

Success rate

What's the Latest News About Adler Modemärkte AG?

TextilWirtschaftMarch 14, 2024

Adler Modemärkte Continues Store Modernization Program with Reopening in Hagen

Adler Modemärkte continues its store modernization strategy with the reopening of its branch in Hagen after extensive renovation. This is part of a broader initiative by parent company Zeitfracht Group to update Adler stores and enhance the shopping experience for its customers....more

DVZ (Deutsche Verkehrs-Zeitung)January 26, 2024

Zeitfracht Group Reports Positive Development for Adler Modemärkte in 2023

The Zeitfracht Group, owner of Adler Modemärkte, reported a positive business development for the fashion retailer in 2023. CEO Wolfram Simon indicated significant improvements and a successful turnaround trajectory for Adler following its integration into the group and operational enhancements....more

FashionUnited.deJanuary 10, 2024

Adler Modemärkte Appoints Karsten Odemann as Managing Director for Austria and Switzerland

Adler Modemärkte, part of the Zeitfracht Group, has appointed Karsten Odemann as the new managing director for its subsidiaries in Austria (Adler Mode GmbH) and Switzerland (Adler Mode AG), effective January 1, 2024. Odemann aims to further develop and strengthen Adler's presence in these important markets....more

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