Adinmo is an innovative in-game advertising platform specializing in InGamePlay™ brand advertising. They empower brands and advertisers to reach highly engaged global gaming audiences through non-intrusive, dynamically integrated advertisements within mobile, PC, and console games. Adinmo's proprietary technology ensures ads are seamlessly blended into the gameplay experience, offering brand-safe environments and measurable campaign performance. The company focuses on delivering immersive brand experiences that feel native to the gaming world, helping advertisers connect authentically with the diverse and rapidly growing gaming community.
The Edinburgh headquarters serves as the central nerve center for Adinmo, driving its global strategy, technology development, product innovation, and core administrative operations for its in-game advertising platform.
Located within CodeBase, Adinmo benefits from modern facilities, a collaborative environment, and access to a network of tech entrepreneurs, investors, and talent. Argyle House itself is a notable piece of 1960s brutalist architecture repurposed for the tech era.
Adinmo's work culture, influenced by its startup nature and CodeBase environment, likely emphasizes innovation, agility, collaboration, and a passion for gaming and advertising technology. It fosters a dynamic atmosphere where creative problem-solving and cutting-edge development are encouraged.
The Edinburgh HQ is significant for its strategic location in a key European tech hub, offering access to specialized talent, research institutions, and investment opportunities. Being part of CodeBase enhances its credibility and networking capabilities within the tech industry.
Adinmo operates with a global mindset, anchored by its headquarters in Edinburgh, UK, and a significant office in Los Angeles, USA. The company also maintains a distributed team with presence in other key markets like London and New York. This international footprint allows Adinmo to effectively manage worldwide sales, cultivate partnerships with game developers and advertisers across diverse regions, and deliver its InGamePlay™ advertising solutions to a global audience.
CodeBase, Argyle House, 3 Lady Lawson Street
Edinburgh
Scotland
United Kingdom
Address: 13101 W Washington Blvd, Los Angeles, CA 90066
To expand Adinmo's market share in North America, provide localized support for clients and partners, and stay connected with industry trends emerging from one of the world's largest media and entertainment markets.
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As of April 2025, AdInMo' leadership includes:
AdInMo has been backed by several prominent investors over the years, including:
Over the past year, Adinmo has strategically strengthened its executive leadership to support its growth trajectory, highlighted by the appointment of a new Chief Revenue Officer. There have been no publicly announced major executive departures during this period.
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Adinmo likely uses standardized professional email formats common in the tech industry. The most probable format is [first]@adinmo.com or [first].[last]@adinmo.com. For example, using the first name followed by the domain.
[first]@adinmo.com
Format
example@adinmo.com (e.g., kristan@adinmo.com)
Example
70%
Success rate
ExchangeWire • May 8, 2024
Anzu.io, an intrinsic in-game advertising solution, announced a partnership with Adinmo, an in-game advertising monetisation platform. This collaboration aims to expand Anzu’s programmatic reach, offering more advertisers access to premium in-game mobile inventory via Adinmo's platform....more
PocketGamer.biz • August 2, 2023
In-game advertising firms Adinmo and Adverty have partnered to enhance their sales reach. Adverty will gain access to Adinmo's exclusive gaming inventory in the UK, LATAM, and Canada, expanding monetisation opportunities for developers and reach for advertisers....more
GamesIndustry.biz • July 18, 2023
Adinmo, the in-game advertising platform, has appointed Adam Hemming as its new Chief Revenue Officer. Hemming is tasked with leading the company's global revenue generation strategies and further expanding its market presence....more
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