Adfenix is a marketing technology company specializing in the real estate sector. They leverage artificial intelligence and automation to help real estate professionals enhance their digital marketing efforts, generate high-quality leads, and improve property sales performance. Their platform offers solutions for targeted advertising, social media marketing, and data analytics, empowering agents to connect with buyers and sellers more effectively.
Serves as the central hub for Adfenix's global operations, product development, engineering, and strategic decision-making.
Located in a modern office space designed to foster collaboration and innovation, likely featuring open-plan areas, advanced technology infrastructure, and amenities promoting employee well-being.
Characterized by a dynamic, innovative, and collaborative environment typical of a fast-growing tech company. Emphasis is placed on agility, continuous learning, and a customer-centric approach.
The Gothenburg HQ is pivotal for Adfenix's innovation in AI and MarTech for real estate, benefiting from Sweden's strong technology ecosystem and talent pool.
Adfenix supports its global client base through its headquarters in Sweden and key regional presences in the United Kingdom and Australia. The company's cloud-based platform and digital-first service model enable it to cater to real estate professionals worldwide, with dedicated efforts in sales, customer success, and market development across Europe, North America, and Asia-Pacific.
Kämpegatan 10
Göteborg
Västra Götaland County
Sweden
Address: C/O K&L Gates Llp, 1 New Change, London, EC4M 9AF, United Kingdom
To expand Adfenix's footprint in the competitive UK property technology market and provide localized services to clients in the region.
Address: C/O Pitcher Partners, Level 13/664 Collins St, Docklands VIC 3008, Australia
To cater to the specific needs of the ANZ real estate industry and grow Adfenix's market share in the Asia-Pacific region.
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As of April 2025, Adfenix' leadership includes:
Adfenix has been backed by several prominent investors over the years, including:
Adfenix has undergone significant executive leadership updates in the past 12 months, appointing a new CEO, CFO, and CRO. Co-founder Andre Hegge transitioned from CEO to Executive Chairman, signaling a strategic realignment for continued growth.
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Adfenix most commonly uses the 'firstname.lastname@adfenix.com' email format for its employees. While other formats might exist in isolated cases, this is the predominant structure for professional communication.
firstname.lastname@adfenix.com
Format
john.doe@adfenix.com
Example
85%
Success rate
onlinemarketplaces.com • January 10, 2024
Adfenix announced the appointment of Carl Fridh as its new Chief Executive Officer. Fridh, formerly CCO at PriceRunner, succeeds co-founder Andre Hegge, who transitions to the role of Executive Chairman. This leadership change aims to steer Adfenix through its next phase of growth and innovation in real estate technology....more
Adfenix Website • October 5, 2023
Adfenix launched a comprehensive brand refresh, including a new logo, visual design, and messaging. This rebranding initiative is designed to mirror the company's evolution, its commitment to technological advancement in real estate, and its focus on customer success....more
Mynewsdesk (Adfenix Press Release) • July 18, 2023
Adfenix announced a strategic partnership with Andrews Property Group, a major UK estate agency. The collaboration will integrate Adfenix's AI-powered marketing solutions across Andrews' operations to enhance digital marketing effectiveness, improve lead generation, and boost property sales....more
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