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Aden + Anais Inc. is a globally recognized lifestyle baby brand, celebrated for its signature muslin swaddles and a wide range of baby products including clothing, bibs, blankets, sleepwear, and nursery items. Founded in 2006 by Raegan Moya-Jones, the company draws inspiration from Australian traditions of using soft, breathable muslin for baby care. Aden + Anais is dedicated to creating products that combine style, comfort, and safety, making them a favorite among parents worldwide. The brand emphasizes high-quality materials and thoughtful design to simplify and enhance the experience of parenthood.
The headquarters serves as the central hub for corporate operations, including brand management, product design and development, marketing strategy, and North American sales.
The office space is likely a modern, creatively designed environment reflecting the brand's aesthetic, possibly featuring open-plan layouts and product showrooms. Being in Dumbo, it could be a repurposed loft-style space.
The work culture at Aden + Anais Inc. is typically described as collaborative, creative, and fast-paced, with a strong passion for baby products, parenting solutions, and brand excellence.
This location is significant as it drives the global brand strategy, innovation in product development, and coordinates operations across various international markets.
Aden + Anais Inc. supports its worldwide customer base through a network of international offices and distribution partners. Key global functions include international sales and business development, localized marketing campaigns, global supply chain management, product adaptation for regional compliance, and customer support services tailored to different markets.
20 Jay Street, Suite 308
Brooklyn
NY
USA
Address: Central London (Specific address not publicly listed)
To support and grow the Aden + Anais brand presence in the European market, catering to local consumer preferences and retail landscapes.
Address: Central Tokyo (Specific address not publicly listed)
To cater to the discerning Japanese consumer base and expand the brand's footprint in Asia, ensuring products meet regional standards and cultural preferences.
Address: Sydney Area (Specific address not publicly listed)
To maintain and grow market share in Australia and New Zealand, connecting with customers by emphasizing the brand's origins and commitment to quality.
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As of April 2025, aden + anais inc.' leadership includes:
aden + anais inc. has been backed by several prominent investors over the years, including:
Aden + Anais Inc., along with its sister brand HALO under common leadership, has seen key executive appointments in the last 12 months, including a new CEO for the brand portfolio and a new Chief Marketing Officer.
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Aden + Anais Inc. likely uses common corporate email formats. The most probable patterns are [first_initial][last]@[domain] or [first].[last]@[domain].
f[last]@adenandanais.com (e.g., jdoe@adenandanais.com) or [first].[last]@adenandanais.com (e.g. jane.doe@adenandanais.com)
Format
kcecere@adenandanais.com
Example
80%
Success rate
PR Newswire • July 19, 2023
HALO and Aden + Anais, leaders in baby and infant sleep, announced the appointment of Kerri Cecere as Chief Marketing Officer. Cecere will oversee marketing efforts for both brands, reporting to CEO Kantaro Harada....more
Relevant industry publications and company announcements (inferred from CEO mention in later PR) • April 25, 2023
Kantaro Harada took on the role of Chief Executive Officer for the Americas at Goodbaby International, with leadership responsibilities extending to brands including HALO and Aden + Anais. His appointment aims to drive growth and innovation for these well-established baby product lines....more
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