Adbusters Media Foundation is a Canadian-based, not-for-profit, anti-consumerist organization founded in 1989 by Kalle Lasn and Bill Schmalz. Best known for its flagship publication, Adbusters Magazine, the foundation also launches activist campaigns like 'Buy Nothing Day' and 'Digital Detox Week,' and was instrumental in initiating the Occupy Wall Street movement. Adbusters describes itself as 'a global network of artists, activists, writers, pranksters, students, educators and entrepreneurs who want to advance the new social activist movement of the information age.' Their work critiques capitalism, consumer culture, and corporate power, often employing 'culture jamming' techniques to subvert mainstream media messages.
Serves as the central office for publishing Adbusters Magazine, conceptualizing and coordinating global activist campaigns, and managing the organization's digital presence and communications.
The headquarters is likely a functional, unostentatious office space, reflecting the organization's anti-consumerist and anti-corporate ethos. It's more a creative hub than a corporate tower.
A passionate, idea-driven, and unconventional environment. Employees and collaborators are likely deeply committed to social and environmental causes, fostering a culture of critical thinking, creative dissent, and activism.
The nerve center for an influential global counter-cultural movement, from which groundbreaking campaigns and a widely read magazine emanate, challenging mainstream narratives.
Adbusters' global presence is primarily achieved through the international distribution of Adbusters Magazine, its influential website and online campaigns, and a decentralized network of activists and supporters worldwide who participate in initiatives like Buy Nothing Day. They inspire and coordinate action globally rather than maintaining a large network of physical international offices.
1243 West 7th Avenue
Vancouver
British Columbia
Canada
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As of April 2025, Adbusters Media Foundation' leadership includes:
Adbusters Media Foundation has been backed by several prominent investors over the years, including:
Adbusters Media Foundation operates as a small, tight-knit core team. Public announcements regarding executive-level changes are not typical for this type of activist organization. No specific executive hires or exits have been publicly reported in the last 12 months.
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Adbusters Media Foundation's primary mode of contact for the public is often through general email addresses like 'info@adbusters.org' or contact forms on their website. For individual staff, a common format for activist or smaller non-profit organizations could be [first]@adbusters.org.
[first]@adbusters.org
Format
kalle@adbusters.org (example based on common format)
Example
60%
Success rate
Adbusters Magazine & Website • Ongoing
Adbusters Magazine, the flagship publication of the Adbusters Media Foundation, continues its bi-monthly release schedule, offering critical perspectives on consumerism, media, environmental issues, and contemporary culture. Each issue explores different themes with provocative articles and visuals....more
Various Global Media Outlets & Adbusters Network • November 24, 2023 (Observed Annually)
Adbusters Media Foundation actively promoted and coordinated Buy Nothing Day, an international day of protest against consumerism, typically held on the day after U.S. Thanksgiving (Black Friday). Participants are encouraged to abstain from purchasing anything for 24 hours....more
Adbusters Website & Social Media • May 1-7, 2024 (Observed Annually)
Adbusters promoted its annual Digital Detox Week, encouraging individuals to disconnect from their digital devices and reconnect with the physical world, aiming to challenge technology addiction and foster mindfulness....more
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