ActiveTrail
ActiveTrail's Overview
ActiveTrail is a global provider of advanced email marketing and marketing automation software. Founded in 2004, the company offers a powerful, user-friendly platform that enables businesses of all sizes to create, send, and track effective marketing campaigns across multiple channels including email, SMS, landing pages, and social media. ActiveTrail focuses on providing robust features such as A/B testing, personalization, advanced reporting, and integrations with various CRM and e-commerce platforms to help users optimize engagement and maximize ROI. They are known for their strong customer support and commitment to innovation in the digital marketing space.
Where is ActiveTrail's Headquarters?
HQ Function
The headquarters serves as the central hub for ActiveTrail's research and development, product management, global marketing strategy, executive leadership, and core administrative operations.
Notable Features:
Located in a modern office building (Beit Ofer), the facilities are designed to foster collaboration and innovation, typical of a tech company in a high-tech park environment. It likely features open-plan workspaces, meeting rooms equipped with modern technology, and communal areas.
Work Culture:
The work culture at ActiveTrail's HQ is likely dynamic, fast-paced, and innovative, encouraging teamwork, creativity, and a customer-centric approach. Employees often benefit from being part of Israel's thriving tech ecosystem.
HQ Significance:
Being headquartered in Petah Tikva places ActiveTrail at the heart of Israel's technological innovation, providing access to top talent, a strong network of tech companies, and a supportive ecosystem for growth and development.
Values Reflected in HQ: The headquarters' setup likely reflects ActiveTrail's values of innovation, efficiency, collaboration, and technological advancement.
Location:
ActiveTrail maintains a significant global presence, serving tens of thousands of customers in over 100 countries. Beyond its headquarters in Israel, the company has established regional teams and offices in key markets including North America (USA), Europe (France, Germany), and Latin America (Argentina). This international footprint allows ActiveTrail to provide localized sales, marketing, and customer support, ensuring their platform and services are adapted to meet the diverse needs of businesses worldwide. Their platform itself supports multiple languages, further enhancing its global usability.
Street Address:
HaSivim St 27 (Beit Ofer, Floor 5)
City:
Petah Tikva
State/Province:
Central District
Country:
Israel
ActiveTrail's Global Presence
New York, NY, USA
Address: Information on specific street address not publicly listed, operates with regional teams.
To cater to the specific needs of North American clients, drive regional growth, and provide timely support within the US time zones.
Paris, France
Address: Information on specific street address not publicly listed, operates with regional teams.
To strengthen ActiveTrail's position in France and other Francophone countries by offering tailored solutions and local expertise.
Berlin, Germany
Address: Information on specific street address not publicly listed, operates with regional teams.
To expand market share in the DACH region and provide dedicated support and platform localization for German-speaking users.
Buenos Aires, Argentina
Address: Information on specific street address not publicly listed, operates with regional teams.
To grow ActiveTrail's customer base in Latin America by offering localized support and understanding the unique market dynamics of the region.
Buying Intent Signals for ActiveTrail
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of ActiveTrail
As of April 2025, ActiveTrail' leadership includes:
Investors of ActiveTrail
ActiveTrail has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No major public announcements regarding executive hires or departures at ActiveTrail have been prominently featured in mainstream tech news outlets over the last 12 months. The leadership team appears relatively stable based on available public information.
Technology (Tech Stack) used by ActiveTrail
Discover the tools ActiveTrail uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
ActiveTrail Email Formats and Examples
ActiveTrail commonly uses the [first_initial][last]@[domain] email format. Other potential formats include [first].[last]@[domain] or [first]@[domain].
[first_initial][last]@activetrail.com
Format
sbaumer@activetrail.com
Example
85%
Success rate
News and media
ActiveTrail Blog • 2023-11-14
ActiveTrail Highlights Key Email Marketing Design Trends for 2024
ActiveTrail's blog discusses upcoming email marketing design trends for 2024, focusing on elements like dark mode optimization, minimalism, interactive elements, and accessibility to help marketers create more engaging and effective email campaigns....more
Capterra (User Reviews & Product Info) • 2023-09-05
ActiveTrail Maintains Strong User Ratings for Email Marketing Solutions
User reviews on platforms like Capterra continue to reflect positive sentiment towards ActiveTrail's email marketing and automation platform, frequently praising its ease of use, feature set, and customer support. (Note: This is an aggregation of ongoing sentiment rather than a single news event)....more
ActiveTrail Blog • 2024-02-20
ActiveTrail Explores the Impact of AI on Email Marketing Strategies
ActiveTrail published a blog post detailing how Artificial Intelligence is revolutionizing email marketing, covering aspects like AI-powered content generation, predictive personalization, and automated campaign optimization for enhanced customer engagement....more
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