Active Nation is a UK-based charitable trust committed to its mission of persuading the nation to be active. It focuses on creating healthier and more vibrant communities by providing accessible and engaging sports and leisure facilities. Operating numerous venues, Active Nation, in partnership with Places Leisure, offers a wide range of activities, from swimming and gym workouts to group fitness classes and sports, aiming to make physical activity a fun and integral part of everyday life for people of all ages and abilities. The charity works in partnership with local authorities and other organizations to deliver its mission and reinvests surpluses back into its facilities and programs. Active Nation is part of Places Leisure, which is owned by the Places for People Group.
Serves as the central administrative and strategic hub for Active Nation's charitable activities, overseeing operations, national partnerships, financial management, and development initiatives in conjunction with Places Leisure and the wider Places for People Group.
Located within Arlington Business Park, a well-established business park offering modern office facilities, good transport links, and a professional environment. The building likely incorporates contemporary office design and amenities.
The work culture is expected to be purpose-driven and collaborative, reflecting the charity's mission to enhance community health and well-being. Employees likely share a passion for promoting active lifestyles and social impact.
The headquarters is crucial for coordinating Active Nation's UK-wide efforts, ensuring consistent service delivery, managing resources effectively, and fostering partnerships to maximize its impact on public health and activity levels.
Active Nation's operations are concentrated within the United Kingdom. As a UK-based charitable trust, its primary focus is on managing leisure facilities and promoting physical activity to benefit local communities across England. It does not have an international operational presence, directing all its efforts and resources towards improving health and well-being nationally.
300 Keni Keni, Arlington Business Park
Theale, Reading
Berkshire
United Kingdom
Address: Yarborough Leisure Centre, Riseholme Road, Lincoln, LN1 3SP
Serves the Lincoln community by promoting physical activity, health, and well-being, offering accessible and diverse leisure opportunities for all ages and abilities in line with Active Nation's charitable objectives.
Address: The Quays Swimming & Diving Complex, 27 Harbour Parade, Southampton, SO15 1BA
Acts as a major regional hub for aquatic sports and general fitness in Southampton, supporting community health, hosting significant sporting events, and furthering Active Nation's goal of increasing participation in physical activity.
Address: West View Climbing and Leisure Centre, West View, Preston, PR1 5EP
Provides specialized and general fitness opportunities to the Preston community, encouraging engagement in unique sports like climbing alongside traditional leisure activities to boost local activity rates.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Active Nation' leadership includes:
Active Nation has been backed by several prominent investors over the years, including:
Over the past 12 months, Active Nation Charitable Trust has experienced changes within its Board of Trustees, including one new appointment and one resignation. These changes ensure continued strategic governance for the charity's mission.
Discover the tools Active Nation uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
As Active Nation is part of Places Leisure (which belongs to Places for People Group), email addresses for personnel associated with Active Nation's management or central functions would typically use the @placesleisure.org or @placesforpeople.co.uk domain. Common professional email formats are often used.
Likely formats include [first].[last]@placesleisure.org or [firstinitial][last]@placesleisure.org. For example, j.doe@placesleisure.org or jdoe@placesleisure.org.
Format
jane.doe@placesleisure.org
Example
70%
Success rate
Health Club Management • April 2, 2024
Places Leisure, which manages leisure centres in line with Active Nation's charitable objectives, has announced a £3 million investment to upgrade facilities in Hart and Rushmoor. This includes new gym equipment, refurbished studios, and energy-efficient lighting, enhancing the experience for local communities and promoting active lifestyles....more
Rotherham Metropolitan Borough Council • February 23, 2024
In partnership with Rotherham Council, Places Leisure is investing over £2.5 million into Maltby Leisure Centre and Rotherham Leisure Complex. These upgrades, supporting Active Nation's mission, will include new fitness equipment, improved swimming facilities, and enhanced changing rooms to encourage more people to get active....more
Newark and Sherwood District Council • November 21, 2023
Active4Today, the leisure company managing four centres for Newark and Sherwood District Council, has rebranded to Places Leisure. This change aligns the service more closely with the national operator that works with Active Nation, promising continued investment and focus on community health and well-being....more
See where a company’s workforce is located, by country or region.
View past and recent funding rounds with amounts and investors.
Understand company revenue estimates and financial scale.
Track active roles and hiring trends to spot growth signals.
Discover what a company offers—products, platforms, and solutions.
Get the company’s official SIC and NAICS classifications.
Analyze visitor volume, engagement, and top traffic sources.
Explore LinkedIn, Twitter, and other active social profiles.
Identify top competitors based on similar business traits.
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
Thousands of companies, including Active Nation, are just a search away.