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ActionCOACH USA's Overview

Total employees706
HeadquartersLas Vegas
Founded1993

ActionCOACH is the world's largest and most successful business coaching franchise, founded in 1993 by Brad Sugars. With tens of thousands of businesses coached across over 80 countries, ActionCOACH provides proven methodologies and systems to help business owners achieve significant improvements in revenues, profits, team engagement, and overall business value. Their coaches work with small to medium-sized business owners, offering guidance, support, and accountability to help them reach their personal and professional goals.

Where is ActionCOACH USA's Headquarters?

HQ Function

Serves as the global franchising headquarters, providing training, support, marketing, and strategic direction for the international network of ActionCOACH business coaches.

Notable Features:

The headquarters facilitates global operations and training programs, including virtual and potentially in-person events for its franchisees. It's designed to support a global brand.

Work Culture:

The work culture at ActionCOACH Global HQ is likely dynamic, entrepreneurial, and focused on growth and development, reflecting the core business of coaching and business improvement. Emphasis is placed on systemization and achieving results.

HQ Significance:

The Las Vegas headquarters is significant as the central command for a global franchise network, instrumental in maintaining brand consistency, disseminating coaching methodologies, and driving international expansion.

Values Reflected in HQ: The headquarters operations likely reflect ActionCOACH's core values such as abundance, education, consistency, integrity, and success, by providing robust support systems and fostering a learning environment for its franchisees.

Location:

ActionCOACH supports its global network of business coaches and clients through its franchising model. Functions supported globally include: dissemination of coaching methodologies and intellectual property, training and certification for new coaches, ongoing professional development, global marketing and branding initiatives, technology platforms for coaches and clients, and organizing international conferences and events. The company operates in over 80 countries, demonstrating a widespread reach in delivering business education and coaching.

Street Address:

5781 S Fort Apache Rd

City:

Las Vegas

State/Province:

Nevada

Country:

USA

ActionCOACH USA's Global Presence

Global Franchise Network

Address: ActionCOACH operates through a vast network of independently owned and operated franchises in over 80 countries. Each coach typically operates within their local territory.

To provide localized business coaching services, leveraging ActionCOACH's global systems and methodologies, tailored to the specific needs of businesses in diverse regional economies.

London, UK (Example Regional Hub)

Address: Various franchisee offices; a master licensee might have a central coordinating office. For example, ActionCOACH UK has a significant presence.

Supporting the network of UK-based coaches, adapting global strategies to the UK market, and driving growth within the region.

Buying Intent Signals for ActionCOACH USA

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ActionCOACH USA

As of April 2025, ActionCOACH USA' leadership includes:

Brad Sugars - Founder and Chairman
Vic Ciuffetelli - Global CEO
Tony Servack - Global Chief Financial Officer
Paul Fagan - Chief Learning Officer

Investors of ActionCOACH USA

ActionCOACH USA has been backed by several prominent investors over the years, including:

ActionCOACH is a privately held company operating on a franchise model. It is not publicly traded and primarily funded through its franchise operations rather than external institutional investors.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Specific high-profile executive hires or exits at the global level are not frequently publicized for ActionCOACH. Changes are more common at the master licensee or individual franchise level. As of late 2023/early 2024, the global leadership team appears stable.

Departures

N/A, No widely publicized global executive departures in the last 12 months.

New Appointments:

N/A, No widely publicized new global executive appointments in the last 12 months.

Technology (Tech Stack) used by ActionCOACH USA

Discover the tools ActionCOACH USA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ActionCOACH USA Email Formats and Examples

ActionCOACH corporate and franchise emails typically follow common professional formats. For corporate employees, it's often [firstinitial][lastname]@actioncoach.com or [firstname].[lastname]@actioncoach.com. Individual coaches may have email addresses associated with their specific franchise name or a general ActionCOACH domain.

[firstinitial][lastname]@actioncoach.com (e.g., jsmith@actioncoach.com) or [firstname][lastname]@actioncoach.com (e.g. johnsmith@actioncoach.com)

Format

vics@actioncoach.com (example based on Vic Ciuffetelli, Global CEO, pattern: [firstinitial][first_three_letters_of_lastname]@actioncoach.com or similar variations like [firstname]@actioncoach.com)

Example

75%

Success rate

News and media

FranchiseWireMay 7, 2024

ActionCOACH Honored as a Top Franchise for 2024 by Franchise Business Review

ActionCOACH was recognized by Franchise Business Review as a Top Franchise for 2024, highlighting its strong franchisee satisfaction and business model....more

Global Franchise MagazineFebruary 20, 2024

ActionCOACH Community Impact Award winner revealed at global conference

ActionCOACH announced the winner of its Community Impact Award at its global conference, recognizing a franchisee for outstanding contributions to their local community....more

EntrepreneurJanuary 16, 2024

ActionCOACH Ranked in Entrepreneur's Franchise 500

ActionCOACH was once again listed in Entrepreneur Magazine's prestigious Franchise 500 ranking for 2024, underscoring its continued strength and appeal as a franchise opportunity....more

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