highperformr logo

Act-On Software's Overview

Total employees232
HeadquartersTigard
Founded2008

Act-On Software is a provider of an adaptive marketing automation platform designed for fast-growing small to mid-sized businesses (SMBs) and mid-market enterprises. Its solutions help marketers manage the complete customer lifecycle, from awareness and acquisition to retention and loyalty. Act-On's platform offers capabilities in email marketing, lead management, lead scoring, social media management, analytics, reporting, and website tracking. The company emphasizes ease of use, comprehensive functionality, and delivering personalized customer experiences to drive engagement and revenue growth. Since November 2023, Act-On Software operates as part of InMoment.

Where is Act-On Software's Headquarters?

HQ Function

The Tigard headquarters serves as the primary center for Act-On Software's core operations, including product strategy, engineering, marketing, sales leadership, customer support, and corporate administration.

Notable Features:

The office is likely a modern workspace designed to foster collaboration and innovation, characteristic of tech companies in the Pacific Northwest, featuring open layouts and amenities for employees.

Work Culture:

Act-On Software promotes a work culture centered on customer success, innovation, collaboration, and empowerment. It encourages a fast-paced environment where employees can contribute meaningfully to the company's marketing automation solutions.

HQ Significance:

The headquarters' location in the Portland tech corridor allows Act-On to attract skilled talent in software development, marketing, and sales, driving its innovation in the marketing automation space.

Values Reflected in HQ: The headquarters likely reflects Act-On's values of innovation, agility, and customer-centricity through its functional design and the collaborative environment it supports.

Location:

Act-On Software serves a global clientele with its cloud-based marketing automation platform. While key operations are based in its US headquarters, the company maintains a worldwide presence through dedicated regional sales and customer success teams, as well as a network of partners. This structure enables Act-On to support customers across North America, EMEA, APAC, and other regions, providing localized assistance and platform accessibility from anywhere in the world.

Street Address:

9600 SW Oak St., Suite 450

City:

Tigard

State/Province:

OR

Country:

USA

Act-On Software's Global Presence

London, England, UK

Address: WeWork (or similar flexible office space), specific address may vary; previously listed at 1 Waterhouse Square, Holborn, London, EC1N 2ST, UK

To expand market presence in the EMEA region, provide localized support for a diverse customer base, and adapt marketing automation solutions to the specific needs of European and Middle Eastern businesses.

Buying Intent Signals for Act-On Software

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Act-On Software

As of April 2025, Act-On Software' leadership includes:

Kate Johnson - Chief Executive Officer
Gregg Ames - Chief Commercial Officer
David Greenberg - Chief Marketing Officer
Syed Ahmed - SVP, Engineering & Operations
Sarah Foulon - VP, Finance & Administration

Investors of Act-On Software

Act-On Software has been backed by several prominent investors over the years, including:

InMoment (Current Parent Company, acquired Nov 2023)
Ziff Davis (Previous Parent Company, 2021-2023)
U.S. Venture Partners (USVP) (Past Investor)
Norwest Venture Partners (Past Investor)
Voyager Capital (Past Investor)
Technology Crossover Ventures (TCV) (Past Investor)

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits0

In the past 12-15 months, Act-On Software reinforced its leadership with key appointments in its commercial and marketing divisions. A major development was the company's acquisition by InMoment in November 2023, which may shape future executive roles and strategies. As of early 2024, specific executive departures directly linked to the post-acquisition phase have not been widely publicized.

New Appointments:

David Greenberg, David Greenberg was appointed as Chief Marketing Officer to spearhead Act-On's global marketing strategy and brand development.
Gregg Ames, Gregg Ames joined Act-On as Chief Commercial Officer to lead global sales, customer success, and revenue operations.

Technology (Tech Stack) used by Act-On Software

Discover the tools Act-On Software uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Act-On Software Email Formats and Examples

Act-On Software primarily utilizes the 'first.last@act-on.com' email format for its employees. Another less common, but possible, format is 'first_initial+last@act-on.com' (e.g., jdoe@act-on.com). For precise contact, using professional networking platforms or direct inquiry is recommended.

first.last@act-on.com

Format

jane.doe@act-on.com

Example

75%

Success rate

News and media

PR NewswireNovember 1, 2023

Act-On Software Acquired by InMoment

InMoment, a leader in Experience Improvement (XI) solutions, announced the completion of its acquisition of Act-On Software. This strategic move aims to combine customer feedback insights with marketing automation capabilities to enhance customer acquisition and retention for businesses....more

MarTech SeriesApril 4, 2023

Act-On Software Appoints David Greenberg as Chief Marketing Officer

Act-On Software announced David Greenberg's appointment as its new Chief Marketing Officer. Greenberg, with extensive B2B marketing experience, is set to lead Act-On's global marketing strategy, brand enhancement, and demand generation initiatives....more

Business WireMarch 15, 2023

Act-On Software Appoints Gregg Ames as Chief Commercial Officer

Gregg Ames was named Chief Commercial Officer at Act-On Software. In his role, Ames will oversee the company's global sales and customer success teams, aiming to drive revenue growth and maximize customer value through Act-On's marketing automation platform....more

Highperformr’s free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Act-On Software, are just a search away.