abrdn
abrdn's Overview
abrdn plc (formerly Standard Life Aberdeen plc, which was formed from the merger of Standard Life and Aberdeen Asset Management in 2017) is a UK-based global investment company headquartered in Edinburgh, Scotland. It was rebranded to abrdn in 2021. The company offers a comprehensive range of services including active asset management, financial planning, and investment solutions for individuals, institutions, and advisers globally. abrdn is focused on delivering long-term value and sustainable outcomes for its clients, managing and administering £374 billion of assets (as of Q1 2024).
Where is abrdn's Headquarters?
HQ Function
Serves as the primary hub for global operations, strategic decision-making, corporate governance, core investment management oversight, and group support functions.
Notable Features:
Located on George Street, a prestigious address in Edinburgh's New Town, which is a UNESCO World Heritage site. The building features a classic Georgian architectural facade with modernized interiors suited for a global financial firm.
Work Culture:
The work culture at abrdn's headquarters emphasizes collaboration, innovation, integrity, and a client-centric approach. It fosters a professional and dynamic environment, drawing on its rich heritage while embracing modern financial practices.
HQ Significance:
Edinburgh is a major European financial center with a long and distinguished history in investment management. The headquarters' location signifies abrdn's strong Scottish roots and its continued importance as a global financial player operating from this established base.
Values Reflected in HQ: The choice of a historic, prestigious location reflects stability, heritage, and trust. The modernized facilities within signify abrdn's commitment to innovation, efficiency, and a forward-looking approach to global finance.
Location:
abrdn operates globally with offices in key financial centers across the UK & Ireland, Europe, the Americas, Asia-Pacific, and the Middle East. This extensive network enables the company to support a diverse range of functions worldwide, including: active investment management across equities, fixed income, multi-asset, real estate, and private markets; wealth management and financial planning services for individuals; tailored solutions for institutional clients; global distribution and client relationship management; in-depth research and market analysis; fund administration and operations; technology and digital innovation; and corporate support functions like risk management, compliance, and HR. This global footprint allows abrdn to combine local market insights with a cohesive global investment strategy.
Street Address:
1 George Street
City:
Edinburgh
State/Province:
Scotland
Country:
United Kingdom
abrdn's Global Presence
London, England/United Kingdom
Address: Bow Bells House, 1 Bread Street, London, EC4M 9HH, UK
Key center for EMEA (Europe, Middle East, and Africa) operations, facilitating access to European capital markets, institutional clients, regulatory bodies, and a diverse talent pool.
Singapore, Singapore
Address: 21 Church Street, #01-01 Capital Square Two, Singapore 049480
Strategic base for identifying and capturing growth opportunities in Asia, managing regional investment portfolios, and serving a broad client base in key Asian financial hubs like Singapore and Hong Kong.
Philadelphia, PA/United States
Address: 1900 Market Street, Suite 200, Philadelphia, PA 19103, USA
Focuses on delivering investment solutions to North American institutional and retail clients, managing US-based assets, and expanding abrdn's footprint in the Americas.
Buying Intent Signals for abrdn
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of abrdn
As of April 2025, abrdn' leadership includes:
Investors of abrdn
abrdn has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Over the past year, abrdn has experienced several significant executive changes, including the appointment of a new Chief Financial Officer and a new Chief Sustainability Officer. There have also been notable departures, such as the Chief Investment Officer. These leadership adjustments reflect the company's ongoing strategic initiatives and adaptation to the evolving financial landscape.
Departures
New Appointments:
Technology (Tech Stack) used by abrdn
Discover the tools abrdn uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
abrdn Email Formats and Examples
abrdn commonly uses a standardized email format for its employees, which typically involves a combination of the employee's first and last name followed by the @abrdn.com domain. This structure facilitates professional communication.
firstname.lastname@abrdn.com
Format
jane.doe@abrdn.com
Example
90%
Success rate
News and media
Reuters • May 21, 2024
abrdn Reports Slowdown in Net Outflows for Q1 2024
abrdn announced that its net outflows for the first quarter of 2024 slowed to £700 million ($889.6 million), an improvement from the £4.4 billion seen in the previous quarter. The company also reported assets under management and administration (AUMA) of £374 billion at the end of March 2024, slightly up from £368 billion at the end of 2023, indicating some progress in its transformation strategy to stabilize flows and improve performance....more
Financial Times • April 24, 2024
abrdn shareholders revolt over executive pay
A significant minority of abrdn shareholders, nearly 40%, voted against the company's executive pay report at its annual general meeting. The revolt highlighted investor concerns over the remuneration packages for top executives, particularly CEO Stephen Bird's potential £2.6mn payout, amidst a period of falling share prices and business restructuring....more
Highperformr’s free tools for company research
Explore Employees by Region or Country
See where a company’s workforce is located, by country or region.
View Funding Details
View past and recent funding rounds with amounts and investors.
Understand Revenue Insights
Understand company revenue estimates and financial scale.
Track Active Job Openings
Track active roles and hiring trends to spot growth signals.
Review Product and Offerings
Discover what a company offers—products, platforms, and solutions.
Get SIC or NAICS Codes
Get the company’s official SIC and NAICS classifications.
Analyze Website Traffic Trends
Analyze visitor volume, engagement, and top traffic sources.
Discover Social Profiles and Engagement
Explore LinkedIn, Twitter, and other active social profiles.
Identify Top Competitors
Identify top competitors based on similar business traits.
Research and Discover Companies with Highperformr — Smarter, Faster
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
- Track intent signals to find buyers who are actively in-market
- Enrich contacts and companies instantly, no need to switch tools
- Automate workflows to stay ahead of every change
- Connect your CRM & tools for seamless data sync and activation
Thousands of companies, including abrdn, are just a search away.