ABC SAL is a pioneering Lebanese retail and real estate company, renowned for its upscale department stores and world-class shopping malls. Established in 1936, ABC has grown into a landmark institution in Lebanon, offering a diverse portfolio of international and local brands across fashion, beauty, home goods, and electronics. Beyond retail, ABC provides comprehensive leisure experiences through its malls, including cinemas, dining, and entertainment, making it a central part of Lebanon's social and commercial fabric. The company is committed to innovation, customer satisfaction, and contributing to the local economy.
The headquarters oversee all corporate functions including strategic planning, merchandising, marketing, finance, human resources, and operations for ABC's department stores and malls.
The ABC Achrafieh complex itself is a notable feature, housing a major department store, a modern shopping mall with numerous international brands, cinemas, and diverse F&B outlets. It's known for its contemporary architecture and vibrant atmosphere.
The work culture at ABC SAL HQ is dynamic, customer-centric, and fast-paced, reflecting the retail industry. There's an emphasis on teamwork, innovation in customer experience, and maintaining high standards of service and brand presentation.
The Achrafieh headquarters is significant as it's co-located with ABC's first and iconic department store, symbolizing the company's deep roots and continued leadership in the Lebanese retail sector. It serves as the nerve center for its nationwide operations.
ABC SAL's primary operational focus is within Lebanon, where it operates its department stores and shopping malls. While it engages with international brands and suppliers to stock its stores, its physical retail and corporate presence is concentrated in the Lebanese market. It does not have international branch offices for retail operations but supports global sourcing and brand partnerships through its headquarters.
Alfred Naccache Street, Achrafieh
Beirut
Beirut Governorate
Lebanon
Address: ABC Dbayeh, Seaside Road, Dbayeh
Provides a comprehensive shopping, dining, and entertainment destination for residents and visitors in the Dbayeh area and surrounding regions, capturing a significant market share outside central Beirut.
Address: ABC Verdun, Verdun Main Street, Beirut
Serves the affluent Verdun neighborhood and western Beirut, offering a high-end retail mix and leisure facilities, competing directly with other major commercial centers in the capital.
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As of April 2025, ABC Lebanon' leadership includes:
ABC Lebanon has been backed by several prominent investors over the years, including:
Publicly available information on major C-suite executive hires or exits at ABC SAL in the immediate last 12 months is limited. The leadership team, particularly family members in key roles, has shown long-term stability. Any changes are typically managed internally or not widely publicized unless very significant.
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ABC SAL likely uses common corporate email structures. Based on standard practices for companies of its nature and region, the most probable formats involve combinations of first name, last name, and initials.
Common formats: [first_initial][last]@abc.com.lb (e.g., jdoe@abc.com.lb) or [first].[last]@abc.com.lb (e.g., john.doe@abc.com.lb).
Format
customercare@abc.com.lb
Example
70%
Success rate
ABC Website News/Events • November 28, 2023
ABC SAL announced the launch of its annual festive season campaign, 'The ABC Christmas Factory,' featuring special promotions, in-store decorations, family-friendly activities, and events across its Achrafieh, Dbayeh, and Verdun locations, aiming to enhance the holiday shopping experience for its customers....more
L'Orient-Le Jour • August 10, 2023
Reports on the Lebanese retail sector highlight the challenges faced due to the economic situation. Companies like ABC SAL are noted for their efforts to adapt by optimizing operations, managing supply chains effectively, and focusing on customer loyalty to navigate the difficult economic climate....more
LinkedIn Pulse / Business News Lebanon • May 5, 2023
ABC SAL continues to balance its long-standing heritage in Lebanese retail with modern innovation. The company highlighted its commitment to evolving customer experiences, integrating digital touchpoints, and supporting local designers alongside international brands, reinforcing its market leadership....more
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