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Abacus International's Overview

Total employees145
HeadquartersSingapore
Founded1988

Abacus International Pte Ltd was a leading travel technology provider and Global Distribution System (GDS) for the Asia-Pacific travel industry. Established in 1988 by a consortium of major Asian airlines, Abacus provided travel agencies with tools to book flights, hotels, car rentals, and other travel services. It played a crucial role in automating and streamlining travel distribution in the region. In 2015, Sabre Corporation, which already held a minority stake, completed the full acquisition of Abacus International, integrating its services and market presence into Sabre's global operations.

Where is Abacus International's Headquarters?

HQ Function

The Singapore headquarters managed core operations, product development, sales, marketing strategy, and support services for its extensive network across Asia-Pacific.

Notable Features:

Likely situated in a modern business or technology park, designed to support a technology-focused company with international operations.

Work Culture:

The work culture at Abacus would have been dynamic and customer-centric, focusing on innovation in travel technology, strong partnerships with airlines and travel agencies, and a deep understanding of the diverse Asia-Pacific travel market.

HQ Significance:

The headquarters was central to Abacus's success in becoming a dominant GDS in Asia-Pacific, connecting a vast network of travel suppliers with thousands of travel agents across the region.

Values Reflected in HQ: The headquarters likely embodied values of technological leadership, regional expertise, innovation, customer focus, and collaborative partnerships within the travel industry.

Location:

Abacus International's primary focus was the Asia-Pacific region, where it operated an extensive network across 29 markets. It served as the leading GDS, connecting regional airlines, hotels, and other travel suppliers with a vast number of travel agencies. While its direct operational footprint was APAC-centric, its system enabled global travel bookings into and out of the region, integrating with other GDS partners for worldwide connectivity. Functions supported included air bookings, hotel reservations, car rentals, and other travel-related services.

Street Address:

151 Lorong Chuan, #05-01 New Tech Park (Prior to acquisition)

City:

Singapore

State/Province:

Country:

Singapore

Abacus International's Global Presence

Across 29 Asia-Pacific markets

Address: Local National Distribution Company (NDC) offices or representative offices in major cities within these markets (e.g., Hong Kong, Kuala Lumpur, Sydney, Tokyo, Mumbai).

To ensure comprehensive market coverage, drive adoption of the Abacus system, and provide tailored support to travel agents and partners, strengthening Abacus's foothold in each specific country or region within Asia-Pacific.

Buying Intent Signals for Abacus International

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Abacus International

As of April 2025, Abacus International' leadership includes:

Robert Bailey - President and CEO (at time of Sabre acquisition)
Ho Hoong Mau - Division VP, Singapore (example of regional leadership)
Brett Henry - Vice President, Marketing (around 2014)

Investors of Abacus International

Abacus International has been backed by several prominent investors over the years, including:

All Nippon Airways
Cathay Pacific
China Airlines
Dragonair (merged with Cathay Pacific)
EVA Air
Garuda Indonesia
Malaysia Airlines
Philippine Airlines
Royal Brunei Airlines
SilkAir (merged with Singapore Airlines)
Singapore Airlines
Sabre Holdings (held a 35% stake before full acquisition)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Abacus International was fully acquired by Sabre Corporation in 2015 and no longer operates as an independent entity. Therefore, there have been no executive new hires or exits specifically attributed to 'Abacus International' in the last 12 months. Any leadership changes related to former Abacus operations would occur within the Sabre corporate structure.

Technology (Tech Stack) used by Abacus International

Discover the tools Abacus International uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Abacus International Email Formats and Examples

Prior to its acquisition by Sabre in 2015, Abacus International would have used its own corporate email domain (e.g., @abacus.com.sg). Specific historical email formats are not officially published. Common corporate formats include [first_initial][last] or [first].[last].

[first_initial][last]@abacus.com.sg or [first].[last]@abacus.com.sg (speculative common patterns)

Format

rbailey@abacus.com.sg (speculative example for former CEO Robert Bailey)

Example

0 (domain likely inactive or redirected post-acquisition)%

Success rate

News and media

Sabre News ReleaseJuly 1, 2015

Sabre Completes Acquisition of Abacus International

Sabre Corporation announced it had completed its acquisition of Abacus International, the leading Global Distribution System (GDS) in the Asia-Pacific region. The deal significantly expanded Sabre's footprint in the fast-growing APAC travel market and integrated Abacus's strong local presence and relationships....more

TTG AsiaFebruary 12, 2014

Abacus intensifies mobile push

Abacus International detailed its strategy to enhance its mobile offerings for travel agents and travelers in the Asia-Pacific region. This included the development of new mobile solutions and partnerships to cater to the growing demand for mobile travel services....more

Travel Weekly AsiaMay 15, 2012

Abacus names Robert Bailey as new president and CEO

Abacus International appointed Robert Bailey as its new President and Chief Executive Officer. Bailey, who previously served as deputy chairman of the Abacus board, succeeded Don Birch....more

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