HQ Function

Core operations for the Aaptiv fitness app, including content production, app development, marketing, and leadership, prior to its acquisition in June 2023.

Notable Features:

Likely a modern, open-plan office space typical of tech startups in New York City, designed to foster collaboration and innovation. Specific architectural details of their former leased space are not widely publicized.

Work Culture:

As a startup, Aaptiv's work culture was characterized by a fast-paced, innovative, and mission-driven environment. The focus was on leveraging technology to make fitness accessible, with an emphasis on user experience and high-quality content.

HQ Significance:

The New York headquarters was the central hub for Aaptiv's development into a leading audio-based fitness app, orchestrating its growth, content creation, and technological advancements before being acquired by PEAR Health Labs.

Values Reflected in HQ: The headquarters likely aimed to embody Aaptiv's core values of innovation in fitness technology, accessibility of health and wellness programs, and a dynamic, results-oriented startup culture.

Location:

As a digital fitness application, Aaptiv's primary global presence was through its app's availability on iOS and Android platforms worldwide. This allowed users globally to access its workout content. Customer support and marketing efforts also had a global reach, catering to an international user base. Post-acquisition, its global presence is managed through PEAR Health Labs' infrastructure.

Street Address:

115 W 29th St (Last known independent Aaptiv HQ)

City:

New York

State/Province:

NY

Country:

USA