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A1 Srbija d.o.o.'s Overview

Total employees1018
HeadquartersNovi Beograd
Founded

A1 Srbija d.o.o. is a prominent telecommunications company in Serbia, offering a wide array of services including mobile and fixed telephony, high-speed internet, digital television (IPTV), and comprehensive ICT solutions for both residential and business clients. Originating as Vip mobile in 2006, the company underwent a strategic rebranding to A1 Srbija in April 2021, aligning itself with its parent, the A1 Telekom Austria Group. A1 Srbija is deeply committed to driving digital transformation within the country, focusing on innovation, superior network quality, and enhancing customer experience. The company makes significant investments in its network infrastructure, including the expansion of its fiber-optic network and preparing for 5G technology, to cater to the evolving digital demands of the Serbian market.

Where is A1 Srbija d.o.o.'s Headquarters?

A1 Srbija d.o.o. officeA1 Srbija d.o.o. officeA1 Srbija d.o.o. officeA1 Srbija d.o.o. office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters in New Belgrade serves as the primary administrative, strategic, and operational center for A1 Srbija. It houses key departments including executive management, technology and IT, finance, marketing, sales, human resources, and corporate communications.

Notable Features:

Located in a modern business district of New Belgrade, the headquarters is housed in a contemporary office building designed to support a dynamic and collaborative work environment. It is equipped with modern facilities to support its operations.

Work Culture:

A1 Srbija fosters a work culture centered around digitalization, innovation, and customer-centricity. It emphasizes employee development, teamwork, and agility. The company is often recognized as a desirable employer, promoting diversity and a supportive work environment.

HQ Significance:

The headquarters is pivotal for A1 Srbija's operations, acting as the command center for its national network, service development, strategic planning, and brand representation in Serbia. It plays a key role in the company's contribution to Serbia's digital ecosystem.

Values Reflected in HQ: The headquarters' design and functionality aim to reflect A1's core values of reliability, innovation, customer focus, efficiency, and commitment to providing advanced digital solutions.

Location:

A1 Srbija d.o.o. is a key operational unit of the A1 Telekom Austria Group, a leading provider of digital services and communications solutions in Central and Eastern Europe. The A1 Group operates in seven countries: Austria, Bulgaria, Croatia, Belarus, Slovenia, North Macedonia, and Serbia. While A1 Srbija's operations are concentrated on the Serbian market, it leverages the Group's international scale, expertise in new technologies, shared innovation platforms, and strategic purchasing power. This international backing allows A1 Srbija to benefit from group-wide synergies in areas like network development, digital service creation, and procurement, enhancing its ability to offer advanced and competitive solutions in Serbia.

Street Address:

Milutina Milankovića 1ž

City:

Novi Beograd

State/Province:

Belgrade

Country:

Serbia

A1 Srbija d.o.o.'s Global Presence

Nationwide, Serbia

Address: Multiple retail stores and service points across various cities in Serbia.

To ensure widespread customer access to A1 services, sales, and support, and to efficiently manage and maintain its telecommunications infrastructure across all regions of Serbia.

Buying Intent Signals for A1 Srbija d.o.o.

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of A1 Srbija d.o.o.

As of April 2025, A1 Srbija d.o.o.' leadership includes:

Dejan Turk - Glavni izvršni direktor A1 Srbija i A1 Slovenija (CEO A1 Serbia & A1 Slovenia)
Marijana Misałek-Dąbrowska - Glavni direktor za finansije (Senior Director Finance)
Nenad Zeljković - Glavni direktor za tehniku i informacione tehnologije (Senior Director Technology and Information Technologies)
Branka Pudrlja Durbaba - Glavni direktor za konvergentnu ponudu (Senior Director Convergent Offering)
Ivan Skender - Glavni direktor za poslovne korisnike i Cloud servise (Senior Director Business Customers and Cloud Services)
Goran Stojadinović - Glavni direktor za transformaciju, ljudske resurse i korporativne komunikacije (Senior Director Transformation, Human Resources and Corporate Communications)

Investors of A1 Srbija d.o.o.

A1 Srbija d.o.o. has been backed by several prominent investors over the years, including:

A1 Telekom Austria Group

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In the past 12 months, A1 Srbija d.o.o. announced a key appointment to its senior finance leadership. The executive team has otherwise demonstrated stability, ensuring continuity in the company's strategic initiatives.

New Appointments:

Marijana Misałek-Dąbrowska, Marijana Misałek-Dąbrowska joined A1 Srbija as Senior Director of Finance, enhancing the executive team with her extensive financial expertise.

Technology (Tech Stack) used by A1 Srbija d.o.o.

Discover the tools A1 Srbija d.o.o. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

A1 Srbija d.o.o. Email Formats and Examples

A1 Srbija d.o.o. primarily utilizes a standard corporate email format that combines an employee's first name and last name, followed by the company's domain. This is a common pattern for professional communication within the A1 Group.

firstname.lastname@a1.rs

Format

petar.petrovic@a1.rs

Example

90%

Success rate

News and media

pcpress.rsMay 16, 2024

A1 Srbija proširuje optičku mrežu na više od 10 gradova u Srbiji (A1 Serbia expands its optical network to more than 10 cities in Serbia)

A1 Serbia announced a significant expansion of its fiber optic network, with plans to cover more than 10 cities across Serbia. This initiative aims to provide ultra-fast internet services to an increased number of households and businesses, reinforcing A1's commitment to enhancing digital infrastructure in the country....more

ekapija.comApril 24, 2024

A1 Srbija najpoželjniji poslodavac u oblasti telekomunikacija petu godinu zaredom (A1 Serbia the most desirable employer in telecommunications for the fifth consecutive year)

For the fifth year in a row, A1 Srbija has been recognized as the most desirable employer in the telecommunications sector in Serbia, according to the 'TalentX' research conducted by The Employer Branding Agency. This award highlights the company's efforts in creating an attractive and supportive work environment....more

serbianmonitor.comOctober 19, 2023

A1 Serbia launches A1 Net Protect service for all users

A1 Serbia introduced A1 Net Protect, a new security service designed to safeguard its mobile and internet subscribers from various online threats, including viruses, malware, and phishing attacks. The service aims to provide a safer online experience for all A1 users....more

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