A.P.C.
A.P.C.'s Overview
A.P.C. (Atelier de Production et de Création) is a French ready-to-wear fashion brand founded in 1987 by Jean Touitou in Paris. The brand is renowned for its minimalist aesthetic, clean lines, and focus on high-quality everyday essentials, including raw denim jeans, classic outerwear, and understated accessories. A.P.C. caters to a discerning clientele seeking timeless style and durable garments, positioning itself as an 'accessible luxury' brand. It emphasizes authenticity and creativity in its designs, often collaborating with other artists and designers.
Where is A.P.C.'s Headquarters?
HQ Function
Serves as the central hub for global brand direction, design and collection development, marketing strategy, and corporate management for A.P.C.
Notable Features:
Located in the chic Saint-Germain-des-Prés district, an area renowned for its artistic and intellectual heritage, aligning with A.P.C.'s brand identity. The Rue Madame location is also an iconic flagship store, embodying the brand's minimalist aesthetic.
Work Culture:
Likely a creative and dynamic environment, emphasizing quality, meticulous attention to detail, and understated elegance. The culture probably reflects the fast-paced nature of the fashion industry while maintaining a strong sense of Parisian chic and collaborative spirit.
HQ Significance:
The Paris headquarters is the birthplace of the A.P.C. brand and symbolizes its deep-rooted connection to Parisian style and craftsmanship. It's central to maintaining the brand's design philosophy and global identity.
Values Reflected in HQ: Authenticity, simplicity, quality craftsmanship, timeless design, and a strong connection to Parisian culture and aesthetics.
Location:
A.P.C. maintains a significant global presence with flagship stores and retail points in major cities across North America, Europe, Asia, and Australia. Its operations are supported by regional offices, e-commerce platforms serving multiple countries, and a network of wholesale partners. Globally, A.P.C. functions include design (centralized in Paris), production oversight, international logistics and distribution, marketing and communications, retail operations, and customer service.
Street Address:
39 Rue Madame
City:
Paris
State/Province:
Île-de-France
Country:
France
A.P.C.'s Global Presence
New York, NY/USA
Address: A.P.C. U.S. LLC, 49 Grove Street, New York, NY 10014, USA
To support and expand A.P.C.'s brand presence, drive sales, and ensure consistent brand experience for customers in the United States.
London/United Kingdom
Address: A.P.C. UK LIMITED, 1st Floor, 123 Curtain Road, London, EC2A 3BX, UK
To strengthen A.P.C.'s market position in the UK, manage local retail stores, and cater to the British customer base.
Tokyo/Japan
Address: A.P.C. Japan Co Ltd. (Specific address varies, often cited in Shibuya or Minato districts)
To cultivate and grow the A.P.C. brand in Japan, known for its fashion-conscious consumers, and manage a network of stores and potentially e-commerce.
Buying Intent Signals for A.P.C.
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Executive Team of A.P.C.
As of April 2025, A.P.C.' leadership includes:
Investors of A.P.C.
A.P.C. has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
In the past year, A.P.C. saw a significant leadership change with the appointment of a new CEO, Simone Pompilio, in mid-2023. This followed the acquisition of a majority stake in the company by L Catterton, indicating a new phase of strategic growth and development for the Parisian fashion brand.
Departures
New Appointments:
Technology (Tech Stack) used by A.P.C.
Discover the tools A.P.C. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
A.P.C. Email Formats and Examples
A.P.C. likely utilizes common corporate email formats. Based on industry patterns, email addresses at A.P.C. most commonly use a combination of the employee's first and last name.
[first].[last]@apc.fr
Format
jean.touitou@apc.fr
Example
85%
Success rate
News and media
Business of Fashion (BoF) • March 2, 2023
A.P.C. News: L Catterton Acquires Majority Stake in A.P.C.
LVMH-backed private equity firm L Catterton has acquired a majority stake in French fashion label A.P.C. This partnership aims to accelerate the brand's global growth and digital expansion, leveraging L Catterton's expertise in consumer brands. Founder Jean Touitou will remain a shareholder and continue to guide the creative direction....more
FashionNetwork.com • June 28, 2023
A.P.C. News: A.P.C. appoints Simone Pompilio as new CEO
Following its acquisition by L Catterton, A.P.C. announced the appointment of Simone Pompilio as its new Chief Executive Officer. Pompilio, with prior experience at other brands, succeeded François-Marie Grau and is tasked with leading A.P.C.'s next phase of development and international expansion....more
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