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A Closer Look's Overview

Total employees164
HeadquartersNorcross
Founded1994

A Closer Look is a premier mystery shopping and customer experience intelligence firm. Founded in 1994, they specialize in providing businesses with actionable insights into their customer service, operational efficiency, and brand compliance. Through a vast network of qualified mystery shoppers, A Closer Look conducts in-person visits, phone evaluations, web-based assessments, and competitor analyses across various industries including restaurants, retail, hospitality, and financial services. Their comprehensive reporting and analytics help clients identify areas for improvement, enhance customer satisfaction, and ultimately drive profitability.

Where is A Closer Look's Headquarters?

HQ Function

The Norcross headquarters serves as the central hub for A Closer Look's operations, including client services, shopper management, data analysis, technology development, and administrative functions.

Notable Features:

The office is likely a modern, professional space designed to facilitate collaboration among its core teams and manage its extensive network of remote mystery shoppers. Specific architectural details are not widely publicized.

Work Culture:

The work culture at A Closer Look's headquarters is expected to be client-focused, data-driven, and detail-oriented, emphasizing quality, accuracy, and timely delivery of insights. It likely fosters a collaborative environment for its in-house staff.

HQ Significance:

This location is strategically important for managing nationwide (and Canadian) operations, leveraging the Atlanta area's business infrastructure and talent pool.

Values Reflected in HQ: The headquarters likely reflects values of professionalism, efficiency, technological integration, and a commitment to providing high-quality customer experience intelligence.

Location:

A Closer Look primarily focuses its operations and services within the United States and Canada. Their extensive network of mystery shoppers is strategically managed to cover these North American markets, providing detailed, localized customer experience insights for businesses operating in these regions. While they may serve clients with international footprints, their direct operational presence is concentrated in North America.

Street Address:

6890 E Peachtree St NW

City:

Norcross

State/Province:

GA

Country:

USA

A Closer Look's Global Presence

Nationwide (Remote Shopper Network), USA & Canada

Address: N/A (Distributed Network)

To provide comprehensive geographic coverage for mystery shopping assignments, ensuring clients receive localized and relevant customer experience data from diverse markets.

Buying Intent Signals for A Closer Look

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of A Closer Look

As of April 2025, A Closer Look' leadership includes:

Stella Piontek - President & CEO
Chuck Paul - Founder & Chairman
Chris Gibson - Chief Operating Officer
John Scharff - Vice President of Sales & Marketing
Ryan Hasty - Vice President of Information Technology

Investors of A Closer Look

A Closer Look has been backed by several prominent investors over the years, including:

Privately Held

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, A Closer Look's core executive team has remained stable over the past 12 months, with no major publicly announced hires or departures at the C-suite or VP level.

Technology (Tech Stack) used by A Closer Look

Discover the tools A Closer Look uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

A Closer Look Email Formats and Examples

A Closer Look likely utilizes common professional email formats for its employees. While the exact primary format isn't publicly confirmed, standard conventions often include [firstinitial][last]@[domain] or [first].[last]@[domain].

flast@acloserlook.com (e.g., jdoe@acloserlook.com)

Format

spiontek@acloserlook.com

Example

80%

Success rate

News and media

A Closer Look BlogJune 4, 2024

A Closer Look news title: The Impact of Good Customer Service on Your Bottom Line

A Closer Look discusses the significant positive effects that excellent customer service can have on a company's financial performance, customer loyalty, and overall brand reputation, emphasizing data-driven insights....more

A Closer Look BlogMay 21, 2024

A Closer Look news title: Transforming Restaurants with Mystery Dining

The article explores how mystery dining programs provide restaurants with critical feedback on service quality, food presentation, and ambiance, leading to enhanced customer experiences and operational improvements....more

A Closer Look BlogApril 23, 2024

A Closer Look news title: Leveraging Customer Feedback for Business Growth

Details strategies for businesses to effectively collect, analyze, and act upon customer feedback obtained through various channels, including mystery shopping, to foster sustainable growth....more

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