A Bathing Ape (BAPE) is an iconic Japanese streetwear brand founded by Nigo in 1993, renowned for its distinctive ape head logo, original camouflage patterns (like the 1st Camo), and shark full-zip hoodies. A Bathing Ape Hong Kong (BAPE HK) represents the brand's presence in the dynamic Hong Kong market, operated and distributed by the fashion conglomerate I.T Limited. BAPE HK offers a wide range of apparel, footwear, and accessories, catering to fashion-conscious individuals and streetwear enthusiasts. Its stores are key cultural spots, often featuring exclusive items and collaborations, solidifying BAPE's status as a leader in global street fashion.
This central office oversees the management, marketing, retail operations, and distribution for A Bathing Ape and other brands under the I.T Limited umbrella within Hong Kong and potentially other regions.
Located in Southmark, a modern commercial complex, the headquarters likely features contemporary office design suitable for a leading fashion group.
Dynamic and trend-focused, reflecting the streetwear fashion industry. Emphasis on brand image, creativity, and customer experience. As part of I.T Limited, it aligns with a corporate structure managing multiple fashion brands, likely fostering a fast-paced and innovative environment.
Serves as the central command for BAPE's operations in the strategically important Hong Kong market, driving retail strategy, brand presence, and marketing initiatives for one of the world's most iconic streetwear labels.
A Bathing Ape (BAPE) is an internationally recognized streetwear brand with a significant global presence. Beyond Hong Kong, BAPE operates flagship stores and is stocked by select retailers in major cities across Japan, Mainland China, Southeast Asia, North America (USA, Canada), and Europe (UK, France). This network supports global brand campaigns, exclusive product releases, and collaborations, reaching a diverse international customer base.
31/F, Tower A, Southmark, 11 Yip Hing Street
Wong Chuk Hang
Hong Kong Island
Hong Kong S.A.R., China
Address: G/F, 1 Hysan Avenue, Causeway Bay, Hong Kong
To provide a premier retail experience, drive sales, enhance brand visibility, and engage with the local streetwear community and international tourists.
Address: Shop G03, G/F, Silvercord, 30 Canton Road, Tsim Sha Tsui, Kowloon, Hong Kong
Cater to the diverse customer base in Tsim Sha Tsui, a major commercial and tourist hub, and maintain brand presence in a prime retail area.
Address: Shop GW G301, G/F, Gateway Arcade, Harbour City, Tsim Sha Tsui, Hong Kong
To attract shoppers within a major mall complex, offer a unique lifestyle experience through the cafe, and expand brand engagement beyond apparel.
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As of April 2025, A BATHING APE®' leadership includes:
A BATHING APE® has been backed by several prominent investors over the years, including:
Following the privatization of parent company I.T Limited in 2021, specific executive movements directly concerning A Bathing Ape Hong Kong are not extensively publicized. Leadership is considered stable under the existing I.T Limited structure, with key figures like founder Sham Kar Wai continuing to lead the overall group. No major BAPE HK-specific executive hires or exits have been publicly announced in the last 12 months.
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Email communications for A Bathing Ape Hong Kong personnel are likely managed through its parent company, I.T Limited, and would use the @ithk.com domain. Common corporate email formats include [first_initial][last] (e.g., jdoe@ithk.com) or [first].[last] (e.g., jane.doe@ithk.com).
[first_initial][last]@ithk.com or [first].[last]@ithk.com
Format
example: jdoe@ithk.com
Example
80%
Success rate
Hypebeast • December 2023
A Bathing Ape Hong Kong commemorated the 17th anniversary of its Causeway Bay flagship store with the release of an exclusive anniversary collection. This collection featured limited-edition apparel and accessories, highlighting the brand's long-standing presence and significant impact on the Hong Kong streetwear scene....more
Casio Fan Magazine • February 2024
A Bathing Ape and G-SHOCK announced their third collaboration, releasing a special edition GM-6900 watch. The watch features BAPE's signature 1ST CAMO pattern and gold ion plating, available at BAPE STORE® locations worldwide, including Hong Kong, showcasing ongoing global partnerships relevant to the local market....more
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