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99's Overview

Total employees6708
HeadquartersSão Paulo
Founded2012

99 (formerly 99Taxis, often referred to as 99app) is a Brazilian urban mobility and convenience platform, acquired by DiDi Chuxing in 2018. It is one of the largest technology companies focused on urban mobility in Brazil, offering a suite of services including ride-hailing (99Pop, 99Taxi), corporate transport (99Empresas), food delivery (99Food), and digital payment solutions (99Pay). 99app aims to transform how people move and access services in cities, focusing on providing safe, affordable, and convenient options for millions of users and drivers across Brazil.

Where is 99's Headquarters?

HQ Function

The São Paulo headquarters serves as the nerve center for 99app's Brazilian operations, overseeing strategy, product development, marketing, engineering, operations, and corporate functions.

Notable Features:

Modern, collaborative office spaces designed to foster innovation, typically located in prime business districts with advanced technological infrastructure.

Work Culture:

A fast-paced, dynamic, and tech-driven environment. The culture emphasizes innovation, customer-centricity, data-driven decisions, and teamwork to tackle urban mobility challenges.

HQ Significance:

As the primary operational base in its largest market, the São Paulo HQ is critical for adapting DiDi's global technology to Brazilian local needs, managing a vast network of drivers and users, and driving expansion of services.

Values Reflected in HQ: The headquarters' design and operations aim to reflect values such as innovation, efficiency, collaboration, and a commitment to improving urban living.

Location:

99app's operations are primarily focused on the Brazilian market, where it serves hundreds of cities with its ride-hailing, food delivery, and digital payment services. As a subsidiary of DiDi Chuxing, 99app benefits from DiDi's global expertise in AI, data analytics, product innovation, and operational efficiency. While 99app itself doesn't operate internationally under its own brand, it represents DiDi's significant presence in Latin America.

Street Address:

Avenida Rebouças, 1368 - Pinheiros

City:

São Paulo

State/Province:

São Paulo

Country:

Brazil

99's Global Presence

Belo Horizonte, Minas Gerais/Brazil

Address: Key Operational Hub in Belo Horizonte Metropolitan Area (Specific public corporate office address not widely listed)

To ensure high service quality, adapt offerings to local user needs in Belo Horizonte and surrounding cities, and manage growth in one of Brazil's key metropolitan areas.

Rio de Janeiro, Rio de Janeiro/Brazil

Address: Operational Hub and Driver Support Centers in Rio de Janeiro (Specific public corporate office address not widely listed)

To cater to the specific mobility needs of Cariocas and tourists, manage local logistics, and ensure compliance with regional regulations in a flagship city for 99app.

Buying Intent Signals for 99

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of 99

As of April 2025, 99' leadership includes:

Thiago Sorensen Gallardo - General Manager, 99 (Passenger Transport) and 99Food Brazil
Livia Pozzi - Chief Operating Officer (COO)
Leonardo Japur - Director of Driver Operations

Investors of 99

99 has been backed by several prominent investors over the years, including:

DiDi Chuxing (Parent Company)
SoftBank (Key investor in DiDi and historical backer)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In early 2024, Thiago Sorensen Gallardo was appointed General Manager for 99's ride-hailing and 99Food operations. Specific details on other executive movements are not always widely publicized for regional operations.

New Appointments:

Thiago Sorensen Gallardo, Thiago Sorensen Gallardo took on the leadership role for 99's passenger transport and 99Food divisions, focusing on strategy and growth for these key areas.

Technology (Tech Stack) used by 99

Discover the tools 99 uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

99 Email Formats and Examples

Corporate email addresses at 99app, being part of DiDi Chuxing, generally follow standard professional naming conventions. The most common formats are variations of [first_name], [last_name], or initials combined with the company domain.

[first_name].[last_name]@99app.com or [first_initial][last_name]@99app.com

Format

maria.oliveira@99app.com

Example

70%

Success rate

News and media

ExameFebruary 5, 2024

99app News: 99 announces new general director for passenger transport and 99Food

99app appointed Thiago Sorensen Gallardo as the new general director for its passenger transport (99) and food delivery (99Food) operations in Brazil. Gallardo, previously Director of Operations, will now spearhead strategies for growth and innovation in these crucial segments....more

ReutersOctober 26, 2023

99app News: Brazil ride-hailing app 99 to invest $50 mln in safety measures by 2025

99app, controlled by China's Didi Chuxing, announced a R$250 million (approx. $50 million) investment in safety features for drivers and passengers in Brazil through 2025. The initiatives include enhanced facial recognition, AI-powered route monitoring, and other security technologies....more

ContxtoJuly 18, 2023

99app News: 99Pay, DiDi’s Brazilian Fintech Arm, Reaches 12M Users

99Pay, the digital wallet integrated into the 99app ecosystem, announced it has surpassed 12 million users in Brazil. The fintech arm of DiDi in the country offers services like bill payments, P2P transfers, and mobile top-ups, expanding 99app's offerings beyond mobility....more

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