500 LEVEL
500 LEVEL's Overview
500 LEVEL is an officially licensed sports apparel company, founded in 2011 and headquartered in Austin, Texas. They specialize in creating unique, artist-driven t-shirts, hoodies, and other merchandise for sports fans, featuring players from major leagues like MLB, NFL, NHL, WNBA, and MLS, through partnerships with their respective players associations (e.g., NFLPA, MLBPA, MLSPA). Their core philosophy is 'For the Fans, By the Fans,' emphasizing distinctive designs that capture player personalities and iconic moments, distinguishing them from generic sports apparel. They sell primarily direct-to-consumer via their website, shop500level.com, and also through select retail partners. 500 LEVEL focuses on quick-to-market designs reflecting current player performances and fan sentiments.
Where is 500 LEVEL's Headquarters?
HQ Function
Serves as the central hub for design, marketing, operations, e-commerce management, customer service, and business development.
Notable Features:
Located in a business park setting in South Austin, providing a creative and operational workspace. Specific architectural highlights are not widely publicized, focusing more on functional space for their apparel business.
Work Culture:
Described as a passionate, fan-centric environment. Employees often share a love for sports, fostering a collaborative and creative atmosphere focused on producing apparel that resonates with sports enthusiasts.
HQ Significance:
The Austin headquarters is central to 500 LEVEL's identity as a US-based company and allows them to tap into a vibrant, creative city for talent and inspiration. It's where key decisions, designs, and brand strategy are developed.
Values Reflected in HQ: The headquarters likely reflects values of creativity, passion for sports, fan engagement, and operational efficiency, supporting their mission to deliver unique sports apparel.
Location:
500 LEVEL primarily serves a global customer base through its e-commerce platform, shop500level.com, shipping officially licensed sports apparel internationally. While its physical operations are centered in the US, its brand and products reach sports fans worldwide. Global functions include international sales and shipping, digital marketing targeting various regions, and managing licensing agreements that cover international player rights.
Street Address:
2101 E St Elmo Rd STE 335
City:
Austin
State/Province:
Texas
Country:
United States
500 LEVEL's Global Presence
Buying Intent Signals for 500 LEVEL
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of 500 LEVEL
As of April 2025, 500 LEVEL' leadership includes:
Investors of 500 LEVEL
500 LEVEL has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No major executive new hires or exits have been publicly announced for 500 LEVEL in the last 12 months. The core leadership team appears stable based on available information.
Technology (Tech Stack) used by 500 LEVEL
Discover the tools 500 LEVEL uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
500 LEVEL Email Formats and Examples
500 LEVEL's email format for corporate communications typically uses the employee's first name at the 500level.com domain. Their public-facing contact email for customer inquiries is often role-based (e.g., info@500level.com).
[first]@500level.com
Format
corey@500level.com
Example
85%
Success rate
News and media
PR Newswire • August 3, 2023
500 LEVEL Launches The NIL VIBES™ Collection, First Co-Branded Apparel for College Athletes and Universities
500 LEVEL announced the launch of 'The NIL VIBES™ Collection', an innovative apparel line co-branded with college athletes and their universities, leveraging Name, Image, and Likeness (NIL) opportunities....more
PR Newswire • June 21, 2023
Football Greats Alliance and 500 LEVEL Announce Apparel Partnership
500 LEVEL partnered with the Football Greats Alliance (FGA) to launch a unique collection of apparel celebrating legendary football players, expanding their offerings for fans of football history....more
OneTeam Partners • May 10, 2023
500 LEVEL and MLB Players Alumni Association Partner for Throwback Apparel Line via OneTeam
500 LEVEL, through a deal facilitated by OneTeam Partners, announced a new apparel line in collaboration with The Major League Baseball Players Alumni Association (MLBPAA), offering fans merchandise featuring legendary baseball players....more
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