4Gift is an innovative social e-gifting platform designed to allow users to give better gifts together, facilitating group contributions for a single present. It caters to both consumers seeking a more collaborative gifting experience and retailers/brands aiming to drive sales, web traffic, and customer acquisition through enhanced social engagement. Originally developed by Toronto-based 4GIFTR Inc., the 4Gift platform and technology were acquired by InComm, a leading global payments technology company, in December 2013. While maintaining its brand identity, 4Gift now operates under the InComm umbrella, benefiting from its parent company's extensive network and resources in the payments and commerce industry. The platform focuses on making gifting more interactive and shared, leveraging social connections to improve the overall experience.
Serves as the primary hub for the 4Gift platform's brand management, ongoing development, and Canadian market operations. It likely coordinates with InComm's broader teams for technology infrastructure and global strategy.
Operations are based in Toronto, a major North American technology and financial center, offering access to a diverse talent pool and a vibrant business environment. Specific office amenities are not publicized.
The work culture for the team associated with 4Gift likely emphasizes innovation in social commerce and e-gifting. As part of InComm, it would blend a focused, agile approach for the platform with the broader corporate culture of a global payments technology leader.
Toronto's significance lies in being the birthplace of the 4Gift concept and a continued center for its brand presence. Its role as a tech hub supports the platform's focus on digital innovation.
As a brand and platform within InComm, 4Gift benefits from InComm's extensive global footprint. InComm operates in numerous countries across North America, South America, Europe, Asia-Pacific, and the Middle East, providing payment solutions and transaction services. This international infrastructure enables platforms like 4Gift to potentially serve a global customer base of retailers and consumers, supported by InComm's established market presence and technological capabilities worldwide.
Historically, 4GIFTR Inc. (the original creator of 4Gift) was located at 161 Bay Street. Current specific office address for the 4Gift team under InComm in Toronto is not publicly detailed.
Toronto
Ontario
Canada
Address: 250 Williams Street NW, Atlanta, GA 30303 (InComm Global HQ)
Manages InComm's worldwide operations, providing overarching corporate support, R&D, and strategic leadership for its diverse portfolio of payment technologies and services across various regions.
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As of April 2025, 4Gifters' leadership includes:
4Gifters has been backed by several prominent investors over the years, including:
As 4Gift operates as a brand/platform within InComm, executive movements are typically part of InComm's broader organizational changes and not specifically announced for a dedicated '4Gift' leadership team. No high-profile executive hires or exits directly attributed to a distinct '4Gift' team have been publicly announced in the last 12 months. Changes would reflect InComm's overall talent strategy for its digital commerce and payment technology divisions.
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For personnel associated with the 4Gift platform operating within InComm, email addresses would typically follow InComm's corporate email format. Common corporate patterns include combinations of first name, last name, and initials with the '@incomm.com' domain.
Likely formats include [first_initial][last]@incomm.com or [first].[last]@incomm.com
Format
jsmith@incomm.com
Example
75%
Success rate
InComm Payments Newsroom • October 26, 2023
InComm Payments, the parent company of 4Gift, announced an expansion of its digital gifting portfolio available through the UnionPay app, enhancing options for users in Hong Kong and Macau. This development underscores InComm's ongoing commitment to innovating in the digital gift card and payments space, an area relevant to 4Gift's core offering....more
PR Newswire / InComm • December 3, 2013
InComm announced its acquisition of 4Gift, an innovative social e-gifting platform created by 4GIFTR Inc. This strategic acquisition aimed to bolster InComm's digital gifting capabilities and expand its footprint in the social commerce market, integrating 4Gift's technology into its broader portfolio....more
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