34 Degrees is a Colorado-based company renowned for its uniquely thin, light, and crispy crackers, often called 'Entertaining Crisps.' Inspired by Australian crispbreads, the company was founded by Craig Lieberman in 2003 to bring these delightful snacks to the US market. They focus on simple, high-quality ingredients and offer a versatile range of flavors perfect for pairing with cheeses, spreads, or enjoying on their own. 34 Degrees is committed to community and sustainability, often partnering with charitable organizations and emphasizing responsible practices.
Serves as the central hub for operations, product development, marketing, sales, and administrative functions. Key strategic decisions and brand management emanate from this location.
Located in a modern office building in downtown Denver, offering a collaborative workspace designed to foster creativity and teamwork. Its central location provides easy access to city amenities.
34 Degrees fosters a passionate, nimble, supportive, and creative work environment. The culture is driven by a love for food, quality, and innovation. Being Colorado-based, there's an appreciation for work-life balance and a connection to an active, health-conscious community.
The Denver HQ is crucial for maintaining brand consistency, driving growth in the North American market, and nurturing the company's unique culture centered around premium snacking experiences and community engagement.
34 Degrees is primarily focused on the North American market, with strong distribution across the United States and Canada. While their core operations are US-based, their products may occasionally be found in select international locations through specialty food distributors. Global functions supported from the US include product innovation, brand strategy, and export coordination.
1801 Lawrence Street, Suite 200
Denver
CO
USA
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As of April 2025, 34 Degrees' leadership includes:
34 Degrees has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no major executive hires or exits announced for 34 Degrees in the last 12 months. The leadership team appears to be stable.
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Common email formats for 34 Degrees likely follow standard professional patterns. While specific internal structures can vary, a typical approach for a company of its size would involve using the employee's name within the email address at their corporate domain.
A commonly used email format is [first_initial][last]@34-degrees.com.
Format
jdoe@34-degrees.com
Example
75%
Success rate
Specialty Food Association • October 4, 2023
34 Degrees announced a packaging refresh for its entire line of entertaining crackers. The updated design, emphasizing appetite appeal and flavor callouts, was set to debut at SFI Live! and the Winter Fancy Food Show 2024, aiming to enhance shelf presence and consumer engagement....more
PR Newswire • February 7, 2023
34 Degrees expanded its product line with the introduction of Everything Oat Crisps. This new flavor joined its grain-free line of gluten-free crisps, made with real wholesome oat flour, catering to growing consumer demand for flavorful and dietary-conscious snack options....more
Nosh • March 22, 2023
Craig Lieberman, Founder of 34 Degrees, was featured on the Taste Radio podcast, discussing the journey of building the brand. He shared insights into the inspiration behind the crisps, the company's growth, product development philosophy, and commitment to its core values....more
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