33across is a technology company focused on solving the challenge of consumer attention in programmatic advertising. They provide publishers with solutions to enhance monetization and improve user experience, while offering advertisers ways to reach engaged audiences across the open web. Their Lexicon identity solution helps publishers navigate the cookieless future, and their platform emphasizes viewability, quality inventory, and measurable attention metrics. They aim to deliver better advertising outcomes for both publishers and advertisers through innovative technology and a commitment to transparency.
The New York headquarters serves as the central hub for executive leadership, strategic planning, product development, engineering, sales, marketing, and corporate operations.
Located in a dynamic area of Manhattan, the office likely features a modern, open-plan workspace designed to foster collaboration and innovation, typical of technology companies.
33across cultivates a work environment that is generally described as innovative, collaborative, and fast-paced, reflecting the dynamic nature of the ad tech industry. Employees often highlight a supportive team atmosphere and opportunities for growth.
The headquarters is critical to 33across's operations, driving its product innovation, market strategy, and global business development in the competitive programmatic advertising landscape.
While headquartered in New York, 33across has established a global presence with offices in key advertising markets across North America (Chicago, Los Angeles, San Francisco), Europe (London), and Asia-Pacific (Tokyo, Sydney). This international footprint enables them to support publishers and advertisers worldwide, offering localized expertise and service for their programmatic advertising and monetization solutions.
88 University Pl, Floor 5
New York
NY
USA
Address: Specific street address not publicly listed, operates within Chicago metropolitan area.
To expand market penetration, provide localized support to clients and partners in the Midwestern United States, and tap into the region's advertising ecosystem.
Address: Specific street address not publicly listed, operates within Los Angeles metropolitan area.
To serve clients and publishers on the West Coast, fostering relationships within the entertainment, tech, and advertising industries prominent in this region.
Address: Specific street address not publicly listed, operates within San Francisco Bay Area.
To engage with the dense network of technology companies, advertisers, and talent in the Bay Area, driving innovation and strategic partnerships.
Address: Specific street address not publicly listed, operates within London.
To expand 33across's footprint in Europe, catering to the specific needs of European advertisers and publishers and navigating regional regulations.
Address: Specific street address not publicly listed, operates within Tokyo.
To penetrate the significant Japanese advertising market and establish a presence in the Asia-Pacific region.
Address: Specific street address not publicly listed, operates within Sydney.
To cater to the ANZ advertising market, providing local expertise and support to partners in Oceania.
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As of April 2025, 33Across Inc.' leadership includes:
33Across Inc. has been backed by several prominent investors over the years, including:
33across has strengthened its leadership team with key appointments in product, technology, and finance over the past 12-18 months. No major executive departures have been publicly announced during this period.
Discover the tools 33Across Inc. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
33across primarily uses the [first_initial][last]@33across.com email format (e.g., jdoe@33across.com). Other formats like [first].[last]@33across.com might also be in use.
flast@33across.com
Format
ewheeler@33across.com
Example
90%
Success rate
MarTech Series • October 26, 2023
33Across announced a partnership with Experian to integrate Experian's marketing data with 33Across'scookieless identity solution, Lexicon. This collaboration aims to improve addressable targeting capabilities for Connected TV (CTV) advertising by allowing marketers to reach specific audiences more effectively without relying on third-party cookies....more
ExchangeWire • July 12, 2023
33Across announced the appointment of Shafi Saxena as its new Chief Product & Technology Officer. Saxena will lead the company's product vision, strategy, and execution, focusing on developing innovative solutions for publishers and advertisers in the evolving digital advertising landscape....more
AdExchanger • April 26, 2023
33Across launched Lexicon, an identity solution designed to help publishers monetize their inventory in a cookieless environment. Lexicon aims to provide a privacy-conscious way for publishers to make their audiences addressable and increase demand for their inventory on the open web....more
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