2XU (which stands for "Two Times You") is a global leader in performance sportswear, specializing in compression garments designed to optimize athletic performance and recovery. Founded in Melbourne, Australia, in 2005, 2XU engineers technically advanced apparel for athletes across various disciplines, including running, triathlon, training, and team sports. Their products are backed by scientific research and are trusted by professional athletes, sporting institutes, and active individuals worldwide seeking to enhance their physical capabilities and reduce recovery times.
The headquarters serves as the central command for 2XU's global operations, including product design and development, research into advanced fabric technologies, global marketing strategies, and international brand management.
The office is likely a modern, open-plan space designed to foster collaboration and reflect the brand's innovative and performance-driven ethos. Specific architectural details are not widely publicized, but its location in Cremorne places it among contemporary commercial developments.
2XU's work culture is characterized by a passion for sport, innovation, and high performance. It's a dynamic environment that often attracts individuals who are active and aligned with the brand's mission to help people achieve their best.
This location is pivotal for driving 2XU's innovation in compression and sports apparel technology. It's where key strategic decisions are made, impacting the brand's product lines and global market presence.
2XU has a significant global footprint, with its products available in over 70 countries. This is achieved through a multi-channel strategy encompassing e-commerce via regional websites, a network of authorized retailers and specialty sports stores, and direct engagement with sports teams and organizations. Key functions supported globally include localized marketing, sales, logistics, and customer service to cater to a diverse international athletic community.
22-24 Cremorne Street
Cremorne
VIC
Australia
Address: Specific office addresses for regional hubs beyond the global HQ in Melbourne are generally not publicly itemized. Operations are managed through regional teams and distribution partners.
To manage and expand 2XU's brand presence and product availability in key international markets, ensuring localized strategies and support for retailers and consumers.
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As of April 2025, 2XU' leadership includes:
2XU has been backed by several prominent investors over the years, including:
Publicly available information does not indicate major executive hires or departures at 2XU within the immediate past 12 months (mid-2023 to mid-2024). The company made significant additions to its leadership, including a Chief Financial Officer and Chief Marketing Officer, in late 2022 and early 2023, strengthening its executive team for continued growth.
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While 2XU's specific email format is not officially published, companies of its structure commonly use patterns such as [first_initial][last]@[companydomain.com] or [first].[last]@[companydomain.com]. Variations may exist based on department or region.
[first_initial][last]@2xu.com or [first].[last]@2xu.com
Format
jdoe@2xu.com or jane.doe@2xu.com
Example
75%
Success rate
Endurance Sportswire • November 30, 2023
2XU announced a multi-year partnership with Human Powered Health Cycling, becoming the team's official compression and high-performance sock partner. This collaboration aims to support athlete performance and recovery for both the men's and women's professional cycling teams, leveraging 2XU's expertise in advanced fabric technology....more
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