2x4
2x4's Overview
2x4 is a renowned global design consultancy that partners with leading cultural and commercial clients to create impactful brand strategies, identities, exhibitions, environmental graphics, digital experiences, and publications. Founded on the belief that thoughtful design can make a significant difference, 2x4's interdisciplinary team works across diverse sectors, including arts, architecture, fashion, technology, and education, to deliver innovative and engaging solutions.
Where is 2x4's Headquarters?
HQ Function
Serves as the central hub for global operations, creative direction, client management, and strategic development for the consultancy.
Notable Features:
Located in Hudson Square, a neighborhood known for creative industries, the NYC office likely features an open, collaborative studio space designed to foster creativity and innovation.
Work Culture:
The work culture at 2x4's NYC headquarters is characterized by intellectual rigor, collaborative spirit, and a passion for design excellence. It's a dynamic environment where designers, strategists, and technologists work together on diverse and challenging projects.
HQ Significance:
The NYC headquarters is significant as the birthplace of 2x4 and the core of its creative vision and global network, driving the firm's international reputation and project portfolio.
Values Reflected in HQ: The headquarters' design and atmosphere reflect 2x4's core values: intellectual curiosity, collaborative innovation, and a commitment to impactful, thought-provoking design.
Location:
With offices in New York City and Beijing, 2x4 supports a diverse global clientele. Their functions supported globally include brand strategy, identity design, digital experiences, environmental graphics, exhibition design, and publication design, serving clients across North America, Europe, Asia, and other regions.
Street Address:
180 Varick Street, Suite 1418
City:
New York
State/Province:
NY
Country:
USA
2x4's Global Presence
Beijing, China
Address: Room 702, Building 1, No.1 Workers' Stadium North Road, Chaoyang District, Beijing, China
To provide localized design expertise and project management for clients in China and the broader Asia-Pacific region, understanding local cultural nuances and market trends.
Buying Intent Signals for 2x4
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Executive Team of 2x4
As of April 2025, 2x4' leadership includes:
Investors of 2x4
2x4 has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Information on executive new hires or exits at 2x4 is not readily available in public domains. Design consultancies of this nature often have stable leadership, with changes typically not widely publicized.
Departures
New Appointments:
Technology (Tech Stack) used by 2x4
Discover the tools 2x4 uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
2x4 Email Formats and Examples
While 2x4's exact email format isn't publicly listed, design and professional service firms often use common patterns such as [first_initial][last]@[domain] or [first_name]@[domain]. The domain for 2x4 is 2x4.org.
[first_initial][last]@2x4.org or [first_name]@2x4.org
Format
jdoe@2x4.org or jane@2x4.org
Example
75%
Success rate
News and media
2x4.org Journal • January 14, 2024
2x4 Collaborates with Prada for FW24 Menswear Show Environment
2x4 designed the show environment for Prada's Fall/Winter 2024 Menswear collection, transforming the Deposito of the Fondazione Prada with a concept that blended an office interior with a natural landscape....more
2x4.org Journal • September 19, 2023
2x4 Designs Signage and Wayfinding for the Newly Opened Perelman Performing Arts Center (PAC NYC)
2x4 developed the comprehensive signage, wayfinding, and donor recognition program for the Perelman Performing Arts Center at the World Trade Center, which officially opened to the public....more
2x4.org Journal • April 20, 2023
2x4 Presents 'Shaped by Air' Installation with Nike at Milan Design Week 2023
2x4 collaborated with Nike to create 'Shaped by Air,' an immersive installation at Milan Design Week 2023, showcasing Nike Air technology through an experiential lens....more
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