HQ Function

Serves as the central hub for Nike's global operations, including product design and innovation, brand management, marketing strategy, corporate leadership, and administrative functions.

Notable Features:

The sprawling campus features state-of-the-art sports facilities (e.g., track, soccer field, lake named Lake Nike), buildings named after legendary athletes (e.g., Michael Jordan, Serena Williams, LeBron James), the Nike Sport Research Lab (NSRL), advanced innovation centers like the LeBron James Innovation Center, and extensive employee amenities.

Work Culture:

Nike's WHQ fosters a sports-centric, innovative, and competitive work environment. Employees often share a passion for athletics and performance, with a strong emphasis on teamwork, creativity, sustainability, and pushing boundaries in product and brand storytelling.

HQ Significance:

The WHQ is more than just an office; it's a symbol of Nike's brand ethos, its deep roots in athletic performance, and its relentless drive for innovation. It's where many of Nike's most iconic products and global marketing campaigns are conceived and developed.

Values Reflected in HQ: The headquarters' design and operations reflect Nike's core values: innovation, performance, athlete-centricity, inspiration, community, and an increasing commitment to sustainability (e.g., LEED-certified buildings, green spaces).

Location:

Nike operates on a global scale, with a presence in nearly every country worldwide. Key functions supported globally include research and development, product design, manufacturing liaison and quality control, marketing and brand management, sales and distribution through wholesale partners and direct-to-consumer channels (including Nike-owned stores and digital platforms), supply chain management, and regional corporate operations. Nike's products are manufactured by independent contractors primarily in Asia and sold across six continents.

Street Address:

One Bowerman Drive

City:

Beaverton

State/Province:

Oregon

Country:

USA