20 Minuten is a highly popular Swiss free daily newspaper and digital news platform, published by TX Group. It provides concise and accessible news coverage in German, French, and Italian, primarily targeting a young, urban, and mobile audience. Content spans current affairs, politics, business, entertainment, lifestyle, and sports, making it one of the most widely read media outlets in Switzerland.
Serves as the central hub for news gathering, editorial production, digital strategy, management, and commercial operations for the 20 Minuten Group.
The TX Group building, designed by renowned Japanese architect Shigeru Ban, is celebrated for its innovative and sustainable timber frame construction. It offers modern, open-plan workspaces designed to promote collaboration and creativity.
Characterized by a fast-paced, dynamic newsroom environment focused on delivering timely, accurate, and engaging content across multiple platforms. There is a strong emphasis on digital innovation, teamwork, and adapting to the evolving media landscape.
The headquarters represents a leading force in Swiss media, housed in an architecturally significant building that symbolizes modernity, sustainability, and the future of journalism. It's the nerve center for a publication that reaches millions daily.
20 Minuten's core operations are concentrated in Switzerland, with distinct German, French, and Italian language editions serving the respective linguistic regions. While its digital platforms are accessible worldwide, the content is primarily tailored for the Swiss audience. Historically, 20 Minuten had international editions, but its current strategic focus is on strengthening its market leadership within Switzerland.
Werdstrasse 21
Zürich
Zürich
Switzerland
Address: Avenue de la Gare 33, 1003 Lausanne
To produce and distribute relevant news, entertainment, and lifestyle content specifically for the French-speaking population of Switzerland.
Address: Via Giacomo Luvini 7, 6900 Lugano
To serve the Italian-speaking community in Switzerland with localized news, ensuring cultural and regional relevance in its reporting.
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As of April 2025, 20 Minuten' leadership includes:
20 Minuten has been backed by several prominent investors over the years, including:
In the past year, 20 Minuten has seen key appointments aimed at bolstering its digital and commercial capabilities, including new heads for marketing and video. Bernhard Brechbühl's appointment as Managing Director in early 2023 continues to guide the group's strategic direction.
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Email addresses at 20 Minuten, part of TX Group, generally follow a standard corporate structure. The most common format is [first].[last]@[domain]. The domain can vary depending on the specific language edition or function (e.g., 20minuten.ch, 20minutes.ch, tx.group).
[first].[last]@20minuten.ch
Format
anna.meier@20minuten.ch
Example
80%
Success rate
persoenlich.com • April 11, 2024
20 Minuten has partnered with Energy Gruppe to launch 'Lazy News,' a new short-form video format designed for young audiences. This collaboration seeks to merge 20 Minuten's journalistic content with Energy's entertainment expertise to enhance engagement on social media platforms....more
TX Group • March 14, 2024
In its 2023 annual report, TX Group highlighted 20 Minuten's sustained strong reach and its significant contribution as a revenue driver within the commuter media segment. The report noted ongoing investments in digital products and video content to navigate a challenging advertising market....more
TX Group Mediadesk • February 1, 2024
Marco Boselli was appointed as the new Head of Marketing at 20 Minuten, starting on February 1, 2024. He is responsible for all marketing activities of 20 Minuten and the 20 Minuten Group....more
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