Carta (formerly eShares) is a global ownership and equity management platform. Founded in 2012, Carta specializes in capitalization table management, valuations, liquidity events, and investor relations for private companies, public companies, investors, and employees. Its mission is to create more owners by simplifying the complexities of equity. Carta serves tens of thousands of companies and millions of security holders, managing trillions of dollars in equity.
The San Francisco headquarters serves as the nerve center for Carta's global operations, housing executive leadership, core product development, engineering, marketing, sales strategy, and corporate functions.
Located in a prominent high-rise building in San Francisco's Financial District, the headquarters likely offers modern, collaborative workspaces, advanced technological infrastructure, and panoramic city views, designed to foster innovation.
Carta is known for a fast-paced, innovative, and mission-driven work culture. There's an emphasis on transparency, ownership, problem-solving, and serving its diverse client base of startups, investors, and employees.
Its location in San Francisco provides strategic access to a rich ecosystem of tech talent, venture capital firms, and a high concentration of startups and growth-stage companies, aligning with Carta's core market.
Carta serves a global client base of over 40,000 companies and more than 2 million security holders. While its primary physical office footprint is in North America (USA, Canada) and Brazil, its platform and services are utilized by companies, investors, and employees across numerous countries worldwide. Carta supports equity management, valuations, and liquidity events for a diverse international market, demonstrating its role as a critical infrastructure provider for the global private markets.
333 Bush Street, Floor 23
San Francisco
CA
USA
Address: 80 Varick Street, New York, NY 10013
To provide localized support and build strong relationships with startups, venture capital firms, law firms, and financial institutions in the New York metropolitan area and along the East Coast.
Address: Two Gateway, 4th Floor, Salt Lake City, UT 84111
To enhance Carta's operational efficiency and customer service capabilities, benefiting from a strong regional talent pool and providing support across different time zones.
Address: Specific address not broadly publicized, but presence confirmed.
To expand Carta's footprint in Latin America, catering to the specific needs of local companies and investors and tapping into the region's burgeoning tech scene.
Address: Specific address not broadly publicized.
To engage with and support the tech community in Seattle and the wider Pacific Northwest region, providing sales and customer support.
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As of April 2025, Carta' leadership includes:
Carta has been backed by several prominent investors over the years, including:
In the past 12 months, Carta has experienced notable leadership changes, including strategic hires for Chief Financial Officer and Chief Revenue Officer roles, alongside departures of its Chief People Officer and Chief Technology Officer. These changes reflect ongoing efforts to align leadership with the company's evolving strategic priorities and market conditions.
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Carta commonly utilizes standard corporate email address formats. The most frequently observed patterns are [first_initial][last]@carta.com and [first].[last]@carta.com. Understanding these formats can be helpful when trying to reach individuals at the company.
[first_initial][last]@carta.com (e.g., jdoe@carta.com) or [first].[last]@carta.com (e.g., jane.doe@carta.com)
Format
hward@carta.com
Example
90%
Success rate
Forbes • 2024-01-18
Carta announced a significant workforce reduction, laying off approximately 294 employees, or 20% of its staff. CEO Henry Ward cited the need to adapt to evolving market conditions and focus on achieving profitability and sustainable growth in a detailed memo to employees....more
Carta Blog • 2024-01-09
Carta officially announced the appointment of Jeff Perry as its new Chief Financial Officer. Perry brings a wealth of experience from leadership roles at various high-growth technology companies and will oversee Carta's financial strategy and operations....more
TechCrunch • 2023-07-13
Carta confirmed it laid off 10% of its workforce, impacting 192 employees. The company stated the decision was part of a restructuring effort to navigate economic headwinds and focus on long-term growth initiatives....more
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