12go Biking is a major bicycle retailer in the Netherlands, renowned for its extensive selection of bikes, accessories, parts, and apparel. They operate one of the largest bicycle superstores in the country, located in Moordrecht, complemented by a robust e-commerce platform (12gobiking.nl). Catering to all types of cyclists, from recreational riders to serious athletes, 12go Biking offers expert advice, professional bike fitting services, and comprehensive maintenance and repair workshops. The company emphasizes customer satisfaction, high-quality products from leading brands, and a deep-rooted passion for cycling, aiming to be the go-to destination for cycling enthusiasts.
This facility serves as the company's main operational hub, encompassing their primary retail superstore, e-commerce fulfillment center, administrative offices, and central workshop.
The Moordrecht location boasts an expansive showroom (often cited as the largest in the Netherlands), a state-of-the-art workshop, dedicated bike fitting studios, a cafe, and a substantial warehouse. It also features an indoor test track for customers to try out bikes.
The work culture at 12go Biking is likely dynamic and customer-centric, fueled by a shared passion for cycling. It would involve product expertise, teamwork across retail, e-commerce, and technical service departments, and a focus on providing excellent customer experiences.
The Moordrecht headquarters is pivotal to 12go Biking's business model, integrating their physical retail prowess with their expanding online operations. It's a landmark destination for cyclists and the nerve center for their national and European distribution.
While 12go Biking's flagship physical store is in the Netherlands, its e-commerce platform (12gobiking.nl) facilitates a broader European reach. The company actively ships to numerous European countries, including Belgium, Germany, Luxembourg, France, Austria, Spain, Italy, Denmark, and Sweden. Their global presence is primarily driven by online sales and international shipping within Europe, rather than physical international retail locations.
Grote Esch 1005
Moordrecht
South Holland (Zuid-Holland)
Netherlands
Address: N/A
The Moordrecht facility serves as the comprehensive national and primary European operational hub.
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As of April 2025, 12GO Biking' leadership includes:
12GO Biking has been backed by several prominent investors over the years, including:
There have been no widely publicized major executive new hires or departures at 12go Biking in the last 12 months. The current leadership team appears to be stable based on available public information.
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While 12go Biking does not officially publish its email format structure, companies of its nature typically utilize standardized formats. Based on common conventions, employee email addresses at 12go Biking are likely to use the @12gobiking.nl domain.
Common patterns could be [first_initial][last]@12gobiking.nl or [first].[last]@12gobiking.nl. For example, 'jdoe@12gobiking.nl' or 'john.doe@12gobiking.nl'.
Format
info@12gobiking.nl (General contact)
Example
75%
Success rate
12gobiking.nl Blog • June 6, 2024
12go Biking announced its role as the main sponsor for the 2024 KNWU Dutch National Gravel Championship, underscoring its commitment to and support for the burgeoning gravel cycling community in the Netherlands....more
12gobiking.nl Blog / RetailDetail.nl • September 22, 2023
12GO Biking was distinguished with the 'Retailer of the Year Netherlands' award in the bicycle category, being named 'Best Retail Chain', and also secured a 'Webshop Award' for the 2023-2024 period. These accolades recognize their excellence in both physical retail operations and their online e-commerce platform....more
Tweewieler.nl • May 15, 2023
An industry feature highlighting 12GO Biking's strategy that extends beyond bicycle sales, focusing on creating a complete customer experience with accessories, clothing, maintenance, and community engagement. The article emphasizes their large store and knowledgeable staff as key differentiators....more
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