11Alive
11Alive's Overview
11alive, officially WXIA-TV, is an NBC-affiliated television station licensed to Atlanta, Georgia, United States. Owned by Tegna Inc., the station serves as a primary source of local news, weather, sports, and community information for the Atlanta metropolitan area and surrounding regions. Known for its investigative journalism and community engagement, 11alive aims to empower and inform its audience through comprehensive reporting and digital platforms. They provide extensive coverage on local events, breaking news, and produce original content that reflects the diverse interests of the Atlanta community.
Where is 11Alive's Headquarters?
HQ Function
Serves as the primary broadcast facility, newsroom, production studio, and administrative office for WXIA-TV and its digital operations.
Notable Features:
Modern broadcast studios equipped with advanced technology for news production and live broadcasts. The facility houses newsrooms, control rooms, and editing suites.
Work Culture:
A fast-paced, deadline-driven environment typical of a major market news organization. Emphasis on teamwork, accuracy, and community service. The culture likely encourages innovation in storytelling and digital media.
HQ Significance:
The headquarters is strategically located in a major US city, allowing for comprehensive coverage of significant local, regional, and national news events impacting the Atlanta area. It's a hub for journalistic activity in one of the Southeast's largest media markets.
Values Reflected in HQ: The headquarters reflects a commitment to providing comprehensive news coverage, technological advancement in broadcasting, and serving as a vital information resource for the Atlanta community.
Location:
As a local television station, 11alive's primary operational presence is focused on Atlanta and the North Georgia region. Its content can be accessed globally through its website, 11alive.com, and its digital platforms, including streaming apps and social media. Major news stories of national or international interest covered by 11alive may be shared with NBC News and other Tegna stations, potentially reaching a wider audience. However, it does not maintain physical offices or direct broadcast operations internationally.
Street Address:
One Monroe Place NE
City:
Atlanta
State/Province:
Georgia
Country:
USA
11Alive's Global Presence
Various (News Bureaus)
Address: Not fixed public addresses; typically mobile or embedded within communities.
To provide timely and in-depth news coverage from specific communities within the wider Atlanta metropolitan area and North Georgia, facilitating quicker response to breaking news and deeper local engagement.
Buying Intent Signals for 11Alive
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of 11Alive
As of April 2025, 11Alive' leadership includes:
Investors of 11Alive
11Alive has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Information on specific executive hires or exits at the local station level (11alive) below the General Manager or News Director is not always widely publicized. Major changes are typically announced by Tegna or the station.
Technology (Tech Stack) used by 11Alive
Discover the tools 11Alive uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
11Alive Email Formats and Examples
11alive, as part of Tegna, likely follows common corporate and media email patterns. For contacting specific journalists or staff, common formats include first initial and last name, or first name.last name.
[firstinitial][lastname]@11alive.com or [flastname]@11alive.com. Some corporate roles might use @tegna.com.
Format
jdoe@11alive.com
Example
75%
Success rate
News and media
Radio + Television Business Report • February 7, 2024
11alive News: Tegna Atlanta Makes A Key Marketing Hire
Jennifer Dorian was appointed as Director of Marketing for TEGNA Atlanta, overseeing marketing for WXIA-TV (11Alive) and WATL-TV. She previously served as General Manager of Turner Classic Movies (TCM)....more
Atlanta Press Club • October 26, 2023
11alive News: 11Alive (WXIA) journalists win multiple awards at Atlanta Press Club Awards of Excellence
11Alive journalists, including Brendan Keefe, Kristin Crowley, and others, were recognized with several awards for their outstanding work in categories like investigative reporting and feature reporting at the 2023 Atlanta Press Club Awards of Excellence....more
11alive.com • Ongoing
11alive News: 11Alive's 'The Reveal' Investigative Team Continues Impactful Reporting
11Alive's investigative unit, 'The Reveal,' consistently produces in-depth reports on critical local issues, holding power accountable and driving change in the Atlanta community. Their work often receives regional and national recognition....more
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