10X Investments is a South African asset manager known for its low-cost, direct-to-client investment solutions, primarily focusing on index-tracking (passive) funds. Their core offering revolves around retirement savings products like retirement annuities, preservation funds, and living annuities, as well as unit trusts. The company aims to simplify investing and make it more accessible and affordable for individuals and corporate clients, challenging traditional high-fee active management models. Their philosophy is built on the principle that lower fees and long-term, diversified market exposure through index funds lead to better investment outcomes for most people.
Serves as the central hub for all strategic, operational, investment management, and client service functions of 10X Investments.
Located in MontClare Place, a well-known commercial and retail complex in the Southern Suburbs of Cape Town, offering modern office facilities and accessibility.
Likely fosters a culture of innovation, client-centricity, and efficiency, driven by its mission to disrupt the traditional investment industry with low-cost solutions. Emphasis on data-driven decision-making and transparency.
The headquarters centralizes the company's core team, driving its growth and service delivery across South Africa. Its location in a prominent Cape Town commercial node facilitates talent acquisition and business operations.
10X Investments primarily operates and serves clients within South Africa. While their investment funds may track global indices, providing South African investors with exposure to international markets, their physical offices and direct operational presence are concentrated in South Africa. They do not currently have international offices for direct client servicing outside of South Africa.
3rd Floor, MontClare Place, Cnr Main & Campground Roads
Claremont, Cape Town
Western Cape
South Africa
Address: Ground Floor, Building B, Nicol Main Office Park, 2 Bruton Road, Bryanston, 2191
To provide accessible support and services to clients and potential clients in Gauteng and surrounding provinces, tapping into the large corporate and individual investor market in Johannesburg.
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As of April 2025, 10X Investments' leadership includes:
10X Investments has been backed by several prominent investors over the years, including:
The most significant executive change in the past period was the appointment of Chris Eddy as CEO, succeeding founder Steven Nathan. This indicates a strategic leadership transition aimed at driving the next phase of growth for the company.
Discover the tools 10X Investments uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
10X Investments commonly uses the email format of the first initial followed by the last name. For example, John Doe would likely be jdoe@10x.co.za. Another possible format could be firstname.lastname@10x.co.za.
f[last]@10x.co.za or [first].[last]@10x.co.za
Format
ceddy@10x.co.za
Example
80%
Success rate
Moneyweb • April 3, 2023
Chris Eddy has been appointed CEO of 10X Investments, effective 1 April 2023. He takes over from Steven Nathan, who founded the low-cost fund manager....more
Old Mutual • August 2, 2022
Old Mutual has increased its shareholding in 10X Investments (10X) from 22.9% to 49.9% by acquiring the shareholding held by DiGame, a subsidiary of Naspers. This makes Old Mutual the largest single shareholder in 10X....more
Moonstone • February 28, 2024
10X Investments has expanded its product range with the launch of two new income funds: the 10X SA Bond Index Fund and the 10X Money Market Fund. These funds aim to cater to investors seeking stable income generation with varying risk profiles....more
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