highperformr logo

100 Layer Cake's Overview

Total employees3
HeadquartersLos Angeles
Founded2009

100 Layer Cake is a popular and influential online publication and resource dedicated to providing inspiration for weddings, parties, events, and everyday lifestyle. Known for its chic aesthetic and highly curated content, it features real weddings, styled shoots, DIY projects, vendor guides (the 'Marketplace'), and a dedicated section for baby and kids' parties ('100 Layer Cakelet'). It serves as a go-to destination for individuals planning special occasions, event professionals seeking trends, and anyone looking for beautiful, creative ideas and connections to talented vendors. They emphasize quality photography, unique details, and a modern yet timeless style.

Where is 100 Layer Cake's Headquarters?

HQ Function

Serves as the central hub for editorial direction, content creation, brand management, vendor relations for their marketplace, and overall digital strategy for the 100 Layer Cake and 100 Layer Cakelet platforms.

Notable Features:

As a primarily digital entity, their 'headquarters' is less about a physical building and more about the collaborative digital space where the team curates and produces content. If physical, it would likely be a creatively inspiring workspace or home office.

Work Culture:

The work culture is expected to be highly creative, collaborative, and deadline-driven, focusing on aesthetic quality, trend-spotting in the event industry, and strong digital engagement. There's likely a strong emphasis on visual storytelling and attention to detail.

HQ Significance:

The LA base places them within a major hub for design, events, and creative talent, influencing their style and access to innovative vendors and trends in the wedding and party industry.

Values Reflected in HQ: Creativity, inspiration, quality curation, community building (connecting users with vendors), and a passion for beautiful, well-executed events.

Location:

While based in the USA, 100 Layer Cake has a significant global readership, attracting users from around the world seeking wedding and party inspiration. Their content often features international weddings, vendors, and trends, reflecting a global perspective on celebrations. Their digital platform inherently supports a worldwide audience.

Street Address:

Not Publicly Disclosed (Likely Home Offices/Small Studio)

City:

Los Angeles

State/Province:

California

Country:

USA

100 Layer Cake's Global Presence

Remote / Distributed

Address: N/A

Enables collaboration with contributors and features events from various geographic locations without the need for physical satellite offices, leveraging digital communication tools.

Buying Intent Signals for 100 Layer Cake

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of 100 Layer Cake

As of April 2025, 100 Layer Cake' leadership includes:

Jillian Clark - Co-Founder & Editor
Amanda Dawbarn - Co-Founder & Editor
Kristina Meltzer - Co-Founder & Editor

Investors of 100 Layer Cake

100 Layer Cake has been backed by several prominent investors over the years, including:

Privately Held / Bootstrapped

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

As a founder-led private company, 100 Layer Cake's core executive team has remained consistent. There is no publicly available information suggesting significant executive hires or exits within the last 12 months. Major changes to the founding team would likely be significant news within their community.

Technology (Tech Stack) used by 100 Layer Cake

Discover the tools 100 Layer Cake uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

100 Layer Cake Email Formats and Examples

For direct contact with the team at 100 Layer Cake, they provide specific email addresses for different purposes (e.g., submissions, advertising) on their website. A common pattern for their team members could be [first_name]@100layercake.com.

[first]@100layercake.com

Format

hello@100layercake.com

Example

70%

Success rate

News and media

100 Layer Cake BlogMay 22, 2024

100 Layer Cake Features: A colorful, floral-filled wedding in San Miguel de Allende

100 Layer Cake showcased a vibrant wedding in San Miguel de Allende, Mexico, filled with colorful florals and cultural details. The feature provides inspiration for destination weddings, highlighting local vendors and unique design elements....more

100 Layer Cake BlogMay 15, 2024

100 Layer Cake Features: Romantic garden wedding at Kestrel Park

The blog featured a romantic garden wedding set at Kestrel Park, Santa Ynez, CA, known for its picturesque English country estate ambiance. The post detailed the elegant decor, floral arrangements, and overall aesthetic, offering ideas for classic, romantic celebrations....more

100 Layer Cakelet BlogApril 1, 2024

100 Layer Cakelet Features: An enchanting fairy first birthday party

Their family-focused site, 100 Layer Cakelet, shared an enchanting fairy-themed first birthday party, complete with whimsical decorations, a beautiful cake, and charming activities for little ones, inspiring parents planning magical celebrations for their children....more

Highperformr’s free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including 100 Layer Cake, are just a search away.