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WHOOP's Overview

Total employees1070
HeadquartersBoston
Founded2012

WHOOP is a human performance company renowned for its wearable technology and subscription service that provides continuous physiological data monitoring, personalized insights, and coaching. By tracking key metrics like heart rate variability (HRV), sleep stages, respiratory rate, and daily strain, WHOOP empowers users—from elite athletes to everyday individuals—to understand their bodies better, optimize recovery, improve sleep quality, and enhance overall performance. The platform focuses on a holistic approach to health, translating complex data into actionable recommendations to help users unlock their full potential.

Where is WHOOP's Headquarters?

WHOOP officeWHOOP officeWHOOP officeWHOOP office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for WHOOP's operations, including research and development, engineering, product design, marketing, sales, corporate administration, and strategic leadership.

Notable Features:

The headquarters at One Kenmore Square is a modern, custom-designed facility spanning over 100,000 square feet. It's known for its state-of-the-art amenities, collaborative workspaces, advanced R&D labs, and fitness facilities, reflecting the company's focus on health and performance. Its iconic location near Fenway Park also adds to its prominence.

Work Culture:

WHOOP fosters a high-performance, data-driven, and innovative work culture. Employees are often passionate about health, fitness, and technology, with a strong emphasis on collaboration, continuous improvement, and a mission-driven approach to helping people live healthier lives. The environment encourages active lifestyles, and employees frequently use WHOOP products to gain personal insights.

HQ Significance:

The Boston headquarters signifies WHOOP's commitment to innovation and its roots in a city known for its strong tech and biotech ecosystem. Its prominent and expansive location at One Kenmore Square underscores the company's significant growth, brand strength, and ambition in the global human performance market.

Values Reflected in HQ: The HQ reflects WHOOP's core values such as innovation (advanced R&D spaces), performance (on-site fitness facilities), community (collaborative workspaces), and a commitment to employee well-being, all housed in a modern, dynamic environment.

Location:

WHOOP supports a global user base across numerous countries worldwide. While its primary R&D and corporate functions are centralized in its Boston HQ, the company provides its wearable technology, companion app, and subscription services internationally. This global support includes localized app experiences, international shipping capabilities, dedicated customer service for various regions, and strategic partnerships with international sports teams, athletes, and organizations. The Dublin office is pivotal in managing and scaling these international operations, ensuring a consistent brand experience while catering to regional nuances.

Street Address:

One Kenmore Square

City:

Boston

State/Province:

MA

Country:

USA

WHOOP's Global Presence

Dublin, Ireland

Address: The Lennox Building, 50 S Richmond St, Dublin 2, D02 FK02

To support and expand WHOOP's presence and user base across international regions, tailoring services, support, and go-to-market strategies to diverse local market needs and regulations.

Buying Intent Signals for WHOOP

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of WHOOP

As of April 2025, WHOOP' leadership includes:

Will Ahmed - Founder & CEO
John Capodilupo - Co-Founder & CTO
Aurelian Nicolae - Co-Founder & Lead Invention
Benjamin Julius - Chief Financial Officer
Jaimeethylene Helen - Chief People Officer
Shivram Rajgopal - Chief Product Officer

Investors of WHOOP

WHOOP has been backed by several prominent investors over the years, including:

SoftBank Vision Fund 2
IVP (Institutional Venture Partners)
Cavu Ventures
Thursday Ventures
Accomplice
Promus Ventures
Operator Partners
Foundry Group
Hyperplane Venture Capital
Two Sigma Ventures
Collaborative Fund
Able Partners
Valor Equity Partners

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In the past year (mid-2023 to mid-2024), WHOOP has strategically strengthened its executive leadership, particularly with a key appointment in product leadership to spearhead further innovation and enhance user experience. No major C-suite departures have been publicly announced during this period.

New Appointments:

Shivram Rajgopal, Shivram Rajgopal joined WHOOP as Chief Product Officer, bringing extensive experience from previous roles at Meta and Microsoft to drive the next phase of product innovation at WHOOP.

Technology (Tech Stack) used by WHOOP

Discover the tools WHOOP uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

WHOOP Email Formats and Examples

WHOOP primarily utilizes the [first].[last]@whoop.com email format for its employees. Other potential formats could exist but this is the most commonly observed pattern.

[first].[last]@whoop.com

Format

will.ahmed@whoop.com

Example

85%

Success rate

News and media

CNBCMay 7, 2024

WHOOP fitness tracker integrates OpenAI’s GPT-4 for health coaching

WHOOP announced the launch of WHOOP Coach, an AI-powered feature leveraging OpenAI's GPT-4. This new tool provides users with personalized health and fitness coaching by offering conversational responses to their health queries based on their unique WHOOP data....more

WHOOP Newsroom / Business WireJanuary 18, 2024

WHOOP Appoints Shivram Rajgopal as Chief Product Officer

WHOOP announced the appointment of Shivram Rajgopal as its new Chief Product Officer. Rajgopal, formerly at Meta and Microsoft, will lead WHOOP's product vision, strategy, and development to further enhance the member experience....more

WHOOP Newsroom / PR NewswireSeptember 19, 2023

WHOOP Unveils Real-Time Stress Monitoring and New Feature To Quantify Muscular Load in Strength Trainer

WHOOP introduced a new Stress Monitor feature providing real-time stress level tracking and insights, along with significant updates to its Strength Trainer, including muscular load quantification, to offer a more comprehensive workout analysis on its WHOOP 4.0 platform....more

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