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Lasso AI's Overview

Total employees95
HeadquartersAustin
Founded2018

Lasso AI is a cutting-edge healthcare marketing intelligence company. It provides the first and only universal platform for healthcare marketing, empowering pharmaceutical and healthcare brands with comprehensive data, analytics, and omnichannel activation capabilities. Lasso AI helps clients optimize their marketing spend, reach healthcare professionals (HCPs) and patients more effectively, and ultimately improve health outcomes by delivering timely and relevant information.

Where is Lasso AI's Headquarters?

Lasso AI officeLasso AI officeLasso AI officeLasso AI office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for executive leadership, product development, engineering, data science, sales, marketing, and corporate operations.

Notable Features:

Located in a prominent downtown Austin office building, offering a modern workspace designed for collaboration and innovation, with access to the city's vibrant tech ecosystem.

Work Culture:

Characterized by a fast-paced, innovative, and collaborative environment. As a company in the AI and healthcare tech space, there's a strong emphasis on data-driven decision-making, continuous learning, and a mission-oriented approach to improving healthcare marketing.

HQ Significance:

Austin's strategic location provides access to a rich talent pool in technology, data science, and healthcare IT. It also places Lasso AI within a dynamic ecosystem of startups, established tech companies, and research institutions.

Values Reflected in HQ: The choice of a central, modern headquarters in a tech hub reflects Lasso AI's commitment to innovation, growth, attracting top talent, and fostering a collaborative work environment.

Location:

While its physical headquarters is in Austin, TX, Lasso AI primarily serves clients across North America, with a focus on the US market. The company's platform is cloud-based, allowing for global accessibility for multinational pharmaceutical and healthcare clients. Lasso AI supports a distributed workforce model, with team members located in various regions across the United States, enabling broader talent acquisition and robust client support.

Street Address:

111 Congress Ave Ste 400

City:

Austin

State/Province:

TX

Country:

USA

Lasso AI's Global Presence

Buying Intent Signals for Lasso AI

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Lasso AI

As of April 2025, Lasso AI' leadership includes:

Greg Smith - Chief Executive Officer
Kevin Caskey - Chief Technology Officer
Marc Schrader - Chief Revenue Officer
Trish O'Connor - Chief Operating Officer
Karen Richards - Chief Product Officer

Investors of Lasso AI

Lasso AI has been backed by several prominent investors over the years, including:

Flexpoint Ford
Sopris Capital
Hearst Ventures
The Pritzker Organization

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits0

Lasso AI has significantly strengthened its leadership team over the past 12 months with key strategic appointments, particularly in product and operations, to support its rapid growth and market expansion in the healthcare intelligence sector. No major executive departures have been publicly announced during this period.

New Appointments:

Karen Richards, Karen Richards was appointed as Chief Product Officer, bringing extensive experience in healthcare technology product leadership to spearhead Lasso AI's product strategy and innovation.
Trish O'Connor, Trish O'Connor joined Lasso AI as Chief Operating Officer to scale the company's operations, drive efficiency, and support its continued growth trajectory.

Technology (Tech Stack) used by Lasso AI

Discover the tools Lasso AI uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Lasso AI Email Formats and Examples

Lasso AI primarily utilizes the [first_initial][last_name]@lasso.ai email format for its employees. This is a common pattern in technology companies and facilitates straightforward communication.

[first_initial][last]@lasso.ai

Format

gsmith@lasso.ai

Example

85%

Success rate

News and media

PR NewswireOctober 26, 2023

Lasso AI and DeepIntent Partner to Enhance Omnichannel Marketing for Healthcare Brands

Lasso AI announced a strategic partnership with DeepIntent, a leading healthcare marketing technology company. This collaboration aims to provide pharmaceutical and healthcare brands with an enhanced, end-to-end omnichannel marketing solution, integrating Lasso's intelligence with DeepIntent's programmatic capabilities....more

PR NewswireAugust 1, 2023

Lasso AI Appoints Karen Richards as Chief Product Officer

Lasso AI announced the appointment of Karen Richards as its new Chief Product Officer. Richards brings over 20 years of experience in product leadership within the healthcare technology sector and is tasked with driving Lasso's product vision and innovation....more

PR NewswireMay 9, 2023

Lasso AI Names Trish O'Connor Chief Operating Officer

Lasso AI appointed Trish O'Connor as Chief Operating Officer. With a strong background in scaling operations for high-growth technology companies, O'Connor is responsible for enhancing operational excellence and supporting Lasso's expansion....more

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