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Sunshine.co.uk was a well-known UK-based online travel agency, established in 2007, specializing in affordable package holidays, flights, and hotel accommodations primarily to sun destinations. It gained popularity for its user-friendly platform and competitive pricing. In May 2017, Sunshine.co.uk was acquired by On the Beach Group PLC, a leading online retailer of beach holidays in the UK. Following the acquisition, the Sunshine.co.uk brand and operations have been integrated into the On the Beach platform, leveraging its technology and market presence. While the standalone Sunshine.co.uk website now redirects to On the Beach, its legacy of providing value-driven holidays continues under the parent company.


Serves as the central hub for all strategic, operational, technological, marketing, and customer service functions for On the Beach group.
Aeroworks is a redeveloped, contemporary office space known for its modern amenities and design conducive to a collaborative tech environment. It reflects Manchester's regeneration of industrial areas into business hubs.
The work culture at On the Beach's HQ is generally described as dynamic, innovative, and fast-paced, with a strong emphasis on technology, teamwork, and customer satisfaction in the competitive online travel sector.
The Manchester headquarters is pivotal as it houses the core operations of a major UK online travel agency, driving its digital strategy, product innovation, and market growth.
On the Beach primarily serves the UK market but supports its operations and technology development through its main headquarters in Manchester, UK, and a significant international office in Pune, India. This global operational footprint enables continuous platform development, customer support, and efficient management of holiday bookings to numerous international destinations.
Aeroworks, 5 Adair Street
Manchester
Greater Manchester
United Kingdom
Address: On the Beach India, Office No. 601, 6th Floor, Tower 2, World Trade Center, Kharadi, Pune, Maharashtra 411014, India
To leverage India's extensive tech talent pool for innovation and operational efficiency, provide extended hours of support, and scale technological capabilities for the group's global platform.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Sunshine.co.uk' leadership includes:
Sunshine.co.uk has been backed by several prominent investors over the years, including:
Over the past year or so, On the Beach has experienced significant leadership updates, including the appointment of a new CEO, CFO, and CMO. These changes mark a strategic phase for the company, focusing on growth and market adaptation.
Discover the tools Sunshine.co.uk uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

On the Beach, the parent company of Sunshine.co.uk, commonly uses the firstname.lastname email format for its employees. This is a standard convention in many UK-based corporations.
firstname.lastname@onthebeach.co.uk
Format
jane.doe@onthebeach.co.uk
Example
80%
Success rate
Reuters • December 5, 2023
On the Beach Group PLC announced a return to annual profit, citing strong consumer demand for holidays despite economic pressures. The company reported positive trading for summer and encouraging forward bookings....more
Travel Weekly • October 10, 2023
On the Beach appointed Zoe Harris as its new Chief Marketing Officer. Harris, with prior experience at GoCompare and other digital brands, is tasked with enhancing the company's marketing efforts and brand presence....more
TTG Media • May 18, 2017
On the Beach PLC announced the acquisition of fellow online travel agency Sunshine.co.uk for a cash consideration of £12 million. The deal aimed to consolidate On the Beach's market position in the UK....more
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