What Does Salsify Do?

Total employees560
HeadquartersBoston
Founded2012

Salsify is a Commerce Experience Management (CommerceXM) platform that empowers brand manufacturers, distributors, and retailers to win on the digital shelf. The Salsify platform combines Product Information Management (PIM), Digital Asset Management (DAM), enhanced content, and syndication capabilities, enabling businesses to manage, optimize, and distribute product content across their entire commerce ecosystem. Salsify helps companies deliver compelling product experiences that drive conversions, increase sales, and build brand loyalty in an increasingly competitive online marketplace.

Where Is Salsify's Headquarters?

HQ Function

The Boston headquarters serves as the central hub for Salsify's executive leadership, core product development, engineering, global marketing, sales strategy, and customer success operations, driving the company's worldwide strategy and innovation in commerce experience management.

Notable Features:

Located in a prominent downtown Boston skyscraper, the headquarters offers modern office amenities, collaborative open-plan workspaces, state-of-the-art technology infrastructure, and panoramic city views. It features various meeting rooms, project spaces, and areas designed to foster innovation and employee well-being.

Work Culture:

Salsify fosters a dynamic, innovative, and customer-obsessed work culture. The Boston HQ is characterized by its fast-paced environment, emphasis on teamwork, continuous learning, and a collective passion for empowering brands to succeed on the digital shelf. Employees often praise the supportive colleagues and opportunities for professional growth.

HQ Significance:

As the birthplace of Salsify's vision and the command center for its global operations, the Boston headquarters is crucial. Its location in a major U.S. tech hub provides access to top-tier talent, strategic partnerships, and a thriving innovation ecosystem, underpinning Salsify's leadership in the CommerceXM space.

Values Reflected in HQ: The headquarters' design, atmosphere, and operational focus reflect Salsify's core values, including customer obsession, leading with a growth mindset, transparency, and empowering both its employees and clients to achieve success.

Location:

Salsify serves a global customer base, with dedicated teams and operations supporting brands across North America, Europe, and Asia-Pacific. Key functions supported globally include sales, customer success and support, partner management, product development, and marketing. The Salsify CommerceXM platform is designed to handle the diverse requirements of global commerce, including multi-language support, regional data standards, and connections to a worldwide network of retailers and marketplaces.

Street Address:

101 Federal Street, Suite 2600

City:

Boston

State/Province:

MA

Country:

USA

Where Else Does Salsify Operate Around the World?

Lisbon, Portugal

Address: Av. da Liberdade 245, 4th floor B, 1250-143 Lisboa, Portugal

Supports Salsify's expansion and operational capabilities in Europe, Middle East, and Africa, offering localized expertise and resources to a growing international client base.

Paris, France

Address: 10 Rue de la Paix, 75002 Paris, France

Drives Salsify's growth and customer engagement within the significant French e-commerce market and broader European landscape, tailoring solutions to local retail needs.

Sydney, Australia

Address: Level 5, 50 Carrington Street, Sydney, NSW 2000, Australia

Facilitates Salsify's market penetration and growth in the APAC e-commerce sector, providing localized support and expertise for product content management solutions.

Buying Intent Signals for Salsify

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Salsify? Meet the Executive Team

As of April 2025, Salsify' leadership includes:

Jason Purcell - Co-founder & Chief Executive Officer
Jeremy Redburn - Co-founder & EVP, Product
Rob Gonsalves - Co-founder & Chief Marketing Officer
Mary Jeanne Oliva - Chief Financial Officer
Mike Milburn - Chief Customer Officer
Julie Ronly - Chief People Officer
Vijayanta (VJ) Gupta - SVP, Growth

Who's Investing in Salsify?

Salsify has been backed by several prominent investors over the years, including:

TCV (Technology Crossover Ventures)
Warburg Pincus
Arrowroot Capital
Underscore VC
North Bridge Venture Partners
Matrix Partners
Valor Equity Partners
StepStone Group

What Leadership Changes Has Salsify Seen Recently?

Hire1
Exits0

Over the past 12 months, Salsify has focused on strengthening its executive team with strategic hires to support its continued global growth and platform innovation. One notable addition was an SVP of Growth. No major C-level or SVP departures have been publicly announced during this period.

New Appointments:

Vijayanta (VJ) Gupta, Vijayanta (VJ) Gupta joined Salsify as Senior Vice President of Growth to spearhead global expansion and market penetration efforts.

What Technology (Tech Stack) Is Used bySalsify?

Discover the tools Salsify uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Salsify Email Formats and Examples

Salsify typically uses a standardized corporate email format. The most commonly observed pattern is the employee's first initial followed by their full last name, preceding the '@salsify.com' domain. Other formats might exist but this is the predominant one.

[first_initial][last]@salsify.com

Format

jdoe@salsify.com (example for Jane Doe)

Example

85%

Success rate

What's the Latest News About Salsify?

Salsify Press Release • May 1, 2024

Salsify Now Available on Google Cloud Marketplace, Expanding Access to its CommerceXM Platform

Salsify announced that its Commerce Experience Management (CommerceXM) platform is now available on the Google Cloud Marketplace. This move simplifies procurement and deployment for Google Cloud customers, enabling them to leverage Salsify's solutions for managing and optimizing product experiences across digital channels....more

Salsify Press Release • January 10, 2024

Salsify Unveils New AI Capabilities and Workflow Automation to Power the Future of CommerceXM

Salsify introduced significant enhancements to its CommerceXM platform, including new AI-powered tools and advanced workflow automation features. These innovations are designed to help brands create, manage, and syndicate product content with greater efficiency and effectiveness in the evolving digital commerce landscape....more

Salsify Blog / Forrester • December 5, 2023

Salsify Named a Leader in The Forrester Waveâ„¢: Product Information Management, Q4 2023

Forrester Research recognized Salsify as a Leader in its Q4 2023 Product Information Management (PIM) Wave report. The report highlighted Salsify's strong capabilities in product experience management (PXM), syndication, and its robust vision for the future of commerce experience....more

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