Bluehole Inc. is a renowned South Korean video game developer founded in March 2007 by Chang Byung-gyu. Initially gaining international acclaim with the fantasy MMORPG *TERA* (The Exiled Realm of Arborea), Bluehole achieved unprecedented global success as the developer of the original *PlayerUnknown's Battlegrounds (PUBG)*. This success led to the formation of PUBG Corporation (now PUBG Studios) to handle the game specifically. Bluehole now operates as a key independent development studio under the umbrella of its parent company, Krafton, Inc. It continues to focus on creating high-quality, immersive gaming experiences, leveraging its expertise primarily in the MMORPG genre while exploring new opportunities within the robust Krafton ecosystem.
Serves as the primary development hub for Bluehole Studio, focusing on game creation, design, programming, and project management within the Krafton structure.
Located within the modern Krafton Tower, the central headquarters for the parent company and its subsidiaries, facilitating collaboration and shared resources.
Likely mirrors Krafton's broader culture, emphasizing creativity, collaboration, technological innovation, and a fast-paced environment driven by game development cycles.
Represents the core operational base for Bluehole's development talent and projects, strategically positioned within South Korea's tech hub (Pangyo Techno Valley area).
As a studio operating under Krafton, Inc., Bluehole's global presence is primarily facilitated through Krafton's international network. While core development is centralized in South Korea, Krafton's global offices handle publishing, marketing, localization, customer support, and regional operations for games developed by Bluehole and other Krafton studios, ensuring worldwide reach for their titles.
Krafton Tower, 117 Bundangnaegok-ro
Seongnam-si
Gyeonggi-do
South Korea
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As of April 2025, Bluehole' leadership includes:
Bluehole has been backed by several prominent investors over the years, including:
Specific public information regarding executive hires or exits solely within the Bluehole studio division over the last 12 months is limited, as major leadership announcements are often made at the parent Krafton level. No significant Bluehole-specific changes have been publicly reported recently.
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As part of Krafton, Inc., Bluehole employees likely use email addresses associated with the parent company domain (@krafton.com). Common corporate email formats are often used.
[first_initial][last]@krafton.com
Format
jdoe@krafton.com
Example
70%
Success rate
Yahoo Finance / Krafton IR • May 14, 2024
Krafton announced its Q1 2024 financial results, showing significant revenue growth largely attributed to the PUBG franchise. While not detailing Bluehole's specific contribution, the overall positive performance reflects the financial health supporting Krafton's development studios, including Bluehole....more
MMORPG.com • December 7, 2022
The Western servers for the MMORPG Elyon, developed by Bluehole Studio and published by Kakao Games/Krafton, were shut down in late 2022, marking the end of its service in those regions after a transition period....more
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