Affluent
Affluent's Overview
Affluent.io was a pioneering affiliate marketing analytics and aggregation platform designed to help agencies and advertisers consolidate data from multiple affiliate networks into a single, manageable dashboard. It provided robust reporting, automation, and insights to optimize affiliate program performance. In May 2021, Affluent was acquired by impact.com, a global leader in partnership automation technology, and its technology has been integrated into the impact.com platform to enhance its analytics and reporting capabilities for managing the full partnership lifecycle.
Where is Affluent's Headquarters?
HQ Function
The Austin office served as the primary hub for Affluent.io's product development, engineering, sales, marketing, and customer support operations for its affiliate data aggregation platform.
Notable Features:
As a technology startup, Affluent's Austin office likely featured a collaborative, open-plan workspace designed to foster innovation and rapid development. Specific architectural highlights are not widely publicized.
Work Culture:
The work culture at Affluent.io was characteristic of a dynamic tech startup: fast-paced, entrepreneurial, and focused on innovation. There was likely a strong emphasis on customer success, agile methodologies, and building a disruptive product in the affiliate marketing space.
HQ Significance:
The Austin headquarters was significant as the birthplace and operational center of Affluent.io. From this location, the company developed its innovative platform, grew its customer base, and established itself as a key player in affiliate analytics before its strategic acquisition by impact.com.
Values Reflected in HQ: The original Affluent HQ likely reflected values such as innovation, data-driven decision-making, customer-centricity, transparency, and agility in serving the complex needs of the affiliate marketing industry.
Location:
Through its integration with impact.com, Affluent's technological capabilities are now part of a truly global platform. impact.com supports functions worldwide, including global sales and account management, multilingual customer support (24/7 options), international partner discovery and recruitment across various models (affiliate, influencer, B2B), localized platform interfaces in numerous languages, and global payment processing for partnerships in multiple currencies. impact.com has a network of offices and remote teams across North America, Europe, Asia-Pacific, and Africa, enabling brands, agencies, and publishers globally to effectively manage, automate, and scale their diverse partnership programs.
Street Address:
801 Barton Springs Rd
City:
Austin
State/Province:
Texas
Country:
USA
Affluent's Global Presence
New York, NY, USA
Address: Refer to impact.com official website for current address details.
Strategic location for engaging with major brands, publishers, and agencies in the US market, driving platform adoption and fostering high-value partnerships.
London, United Kingdom
Address: Refer to impact.com official website for current address details.
Central point for European market expansion, catering to varied linguistic and business requirements, and supporting the growth of the partnership economy across EMEA.
Sydney, Australia
Address: Refer to impact.com official website for current address details.
Drives growth and provides localized support for the expanding partnership ecosystem in the Asia-Pacific region, adapting to unique market dynamics.
Cape Town, South Africa
Address: Refer to impact.com official website for current address details.
Supports impact.com's strategic expansion and service delivery in Africa while also contributing to global operational capabilities and talent development.
Buying Intent Signals for Affluent
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Affluent
As of April 2025, Affluent' leadership includes:
Investors of Affluent
Affluent has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
impact.com periodically updates its executive team to steer its ongoing growth and innovation in the partnership economy. While comprehensive aggregate numbers for all executive hires and exits over the past 12 months are not centrally published, notable leadership appointments are often announced to reflect strategic priorities and market expansion efforts. Listed below are any publicly announced significant C-level or VP-level changes.
New Appointments:
Technology (Tech Stack) used by Affluent
Discover the tools Affluent uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Affluent Email Formats and Examples
impact.com, the company that acquired Affluent, typically uses standard corporate email address formats. The most common patterns involve combinations of an employee's first name and last name. Understanding these formats can be useful for professional communication.
Common formats include: [first].[last]@impact.com (e.g., john.doe@impact.com) and [first_initial][last]@impact.com (e.g., jdoe@impact.com).
Format
jane.doe@impact.com
Example
80%
Success rate
News and media
Reuters • October 26, 2023
impact.com Reportedly Files for Confidential IPO
According to sources cited by Reuters, marketing software firm impact.com has confidentially filed for an initial public offering (IPO) in New York. The company, a leader in partnership automation, could reportedly be valued at over $2 billion in an offering....more
PR Newswire / MarTech Series • April 19, 2023
impact.com Appoints Jeff Zappone as Chief Revenue Officer
impact.com, the world’s leading partnership management platform, announced the strategic appointment of Jeff Zappone as its new Chief Revenue Officer (CRO). Zappone is tasked with leading the company's global sales organization and driving its revenue growth initiatives....more
TechCrunch • May 4, 2021
Impact Acquires Affluent to Bolster Its Analytics for the Partnership Economy
Impact (now impact.com) acquired Affluent, an Austin-based startup that helps brands and agencies aggregate and automate their affiliate marketing data. The acquisition aimed to enhance Impact's platform with more robust analytics and reporting capabilities for managing partnerships....more
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